Blogger

from Wikipedia, the free encyclopedia

A blogger [ blɔger ], also known internationally as a weblogger , is the editor or author of blog posts. You can use your own website or portal for this.

A blogger stands above the text as an essential author, writes mostly from the first-person perspective and integrates his personal opinion. He is a participant in the blogosphere and often links his posts to other blogs using trackbacks or pingbacks in order to gain greater awareness.

Bloggers can be viewed as web authors and belong to all social classes, ages and professions. You are a crucial source of information for both classic and online journalism. The author can test in a blog post how relevant the topic is for his readers and write his own story with the help of the feedback.

features

Separate sub-groups have emerged on the numerous topics that are written about. The delimitation is usually based on the content (car, fashion, technology, travel, work, picture, video, politics, kitchen, mother, product test).

Statistical

There are an estimated 300,000 active bloggers in Germany, but the number cannot be reliably estimated.

A central finding of the study by Neuberger / Nuernbergk / Rischke from spring 2007 is that the majority of bloggers publish personal experiences and experiences, i.e. use the weblog as a variant of the online journal.

  • A study by the Singapore Internet Research Center among around 1200 English-speaking bloggers divided the blogs into two categories: 73 percent of those surveyed ran a so-called personal blog, 27 percent a non-personal blog. The bloggers in the second group write primarily to “comment” and “provide information”. Your goal is also to reach the largest possible audience. The two groups also differ socio-demographically: non-personal bloggers are mostly men who have a higher formal education than personal bloggers. They also have more readers on average, update their blog more often and spend more time on it.
  • A survey of more than 4,000 German-speaking bloggers in 2005 produced similar results. 71 percent of the bloggers surveyed said they wrote “for fun”; 62 percent want to "record their own ideas and experiences for themselves" in their blog. In contrast, 33 percent blog because they “want to make their knowledge in a subject area available to others”, and 13 percent “for professional reasons”.

Gender proportions

Studies show that statistically more women than men blog in German-speaking countries. In a study by the Ruhr University Bochum in 2005, the proportion of women was 66.1%. However, one has to distinguish between the types of blogs. In the area of A blogs , the proportion of women is lower (29% in the Bochum study). In fact, only one female blog was found among the 100 largest blogs in this study.

Franka Hesse shows, however, that in studies that result in the self-recruiting of respondents, the proportion of women is significantly lower (Schmidt / Wilbers 2006, Abold 2005). The discrepancy between the number of female bloggers and the effectiveness of their blogs is also demonstrated by sites such as the “German Blogcharts”, which offer a continuously updated list of the 100 German blogs with the highest reach.

This tendency can also be seen in the USA. The Perseus studies of 2003 and 2005 show that more women than men blog in the USA. However, most of the writers of wider public-topic blogs (filtering and knowledge blogs) are white and male. The gender of the blogger also affects the content of the blog. The Bochum study shows that twice as many blogs run by men deal with political issues as those run by women. Women are also blogging more and more about private content. Franka Hesse even speaks of the fact that the blogs of the German blogosphere are “highly gendered” ( i.e. gender-specific) and show clear differences in content that are influenced by “ gender ” (gender role model). So far, however, there have only been individual studies on this topic that are by no means applicable worldwide.

Subgroups (selection)

The general term blogger can be broken down into thematic sub-groups:

Video bloggers who operate their own, often commercial channels on video platforms such as YouTube are particularly aimed at younger users .

Web links

Wiktionary: Blogger  - explanations of meanings, word origins, synonyms, translations

Individual evidence

  1. ↑ ITWissen.info "Definition blogger" . Accessed September 17, 2013
  2. ↑ Stephan Dörner: Five reasons for journalists to blog now. July 28, 2013. Retrieved September 17, 2013
  3. ↑ Jan-Hinrik Schmidt: How many blogs are there in Germany? August 27, 2013. Retrieved September 17, 2013
  4. ↑ Christoph Neuberger, Christian Nuernbergk, Melanie Rischke: Weblogs and Journalism: Competition, Complement or Integration? In: Media Perspektiven, 2/2007, pp. 96–112 ( PDF ( Memento from July 5, 2010 in the Internet Archive )).
  5. ↑ Franka Hesse: The gender dimension of "social software" using the example of weblogs. P. 6.
  6. ↑ Tobi: Top list of German book bloggers . In: reading hours . ( lesestunden.de [accessed on July 20, 2017]).