Geismann Brewery, Fürth

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Geismann Brewery
legal form OHG, AG (1901), GmbH (1942)
founding 1722
resolution June 1, 1967
Reason for dissolution fusion
Seat DEU Fürth COA.svg Fuerth
Branch Beer, drinks

The Geismann brewery was a brewery in Fürth that existed from 1722 to 1967 .

history

The brewery goes back to the brewery that was founded by the Lederer family in 1722 on what is now Bäumenstrasse. In the mid-1860s it came into the possession of the Geismann family, who gave it its name. In the possession of the Geismann family, the distillery and agriculture were given up and the company focused entirely on beer brewing.

Johann Georg Geismann achieved a major breakthrough in 1884 with the introduction of the Doppelbock Poculator , which was first called Salvator and marked the first strong beer in Franconia . In 1895 the brewery built the " Geismannsaal ", which was the largest hall in the city of Fürth during its existence. From 1896 onwards, the legendary Poculator was served in the “Geismannsaal” for many decades and attracted numerous visitors to Fürth. In the neighboring city of Nuremberg, a further ballroom was specially acquired in order to create a branch for the Fürth Salvator Festival. But also further outside of Fürth, for example in Würzburg, Schweinfurt and Berlin, this beer was served at their own festivals.

"Geismann is unforgettable for every child in Fürth, because he brewed a double spring beer, a Salvator , which, according to connoisseurs, surpassed the Munich beer in taste and wholesomeness, and which every year put the grandparents in a state of joyful, transfigured enthusiasm." The drink had a slightly laxative effect and you owed it to your health to take part in the Salvator, as the expression read. "

- Hermann Glockner : picture book of my youth - memories . H. Bouvier et al. Co. Verlag, Bonn. 1970
Letter from the LA Riedinger Augsburg machine factory to the Geismann brewery

In 1901 the company was converted into a stock corporation , in 1903/04 the local rival Grüner AG was overtaken in beer sales and completely suspended until the First World War . Geismann was the first brewery in Bavaria to introduce a Pilsener beer, christened "Geismann Bayrisch Pilsener" after the second name that was still in use at the time for this type of beer . In the 1920s, the Geismann brewery was also one of the best-equipped in Bavaria. It was not until the global economic crisis , which caused immense unemployment in the working-class city of Fürth and thus great sales difficulties for the brewery, that it suffered a temporary weakening. In addition, many Jewish shareholders came under increasing pressure during the National Socialist era . The mail order entrepreneur Gustav Schickedanz ( Quelle ) used this opportunity with the help of Dresdner Bank to enter the manufacturing industry, he also took over the shares in large quantities from Jewish shareholders. At the beginning of the 1940s, he converted the brewery into a GmbH , and from then on was registered as its managing director.

In 1967 the Geismann brewery was merged with the Humbser brewery in order to expand its capacity and then merged with the Patrician brewery in 1971 .

buildings

Fürth, City Center, Hallstrasse, remains of the facade of the Geismann brewery

The main brewery building with brewhouse and "Geismann-Bräustüberl" in Fürth Bäumenstrasse , built in 1899 according to plans by the well-known Fürth architect Fritz Walter , was architecturally particularly noteworthy and of particularly high quality .

At the beginning of the 1980s, these buildings had to give way to the construction of the City Center Fürth , when only three individual arches of the former portal of the brewery were included as spoilers in the new building (Hallstrasse / Bäumenstrasse, near the theater). One of the associated wrought iron lattice crowns can be seen in the permanent exhibition of the new Fürth City Museum.

See also

Web links