domestic
# imländle ( sub-slogan : “Your home on the net”) is a lifestyle blogazine of regional importance south of Stuttgart . It was founded at the beginning of 2016 by Petra Nann from Balingen and has been managed until the present time.
history
After Petra Nann first worked as a blogger under a pseudonym , she decided to launch the platform #imländle in January 2016 under her real name . The idea was to write authentic stories from their living environment in the Neckar-Alb area and make them accessible to the public. In addition to classic lifestyle topics, she always paid great attention to social grievances (e.g. domestic violence) and topics such as sexual violence against children, which are less of a social focus and their opinion should receive more attention. Initially, Nann published around two to three articles a week on her blog and incorporated additional contributions from external suppliers. In February 2017, Nann founded #imländle GmbH with the help of investors.
content
The website is divided into the categories “Lifestyle”, “Culture”, “Travel”, “Podcast” and “Series”. The respective tabs have various sub-categories. # imländle is multi- and cross-media as text, image, audio and video files - are offered and ultimately merged on the website - in addition to the website on different social media channels. The articles, with the exception of travel blog articles, relate regionally to the Swabian part of Baden-Württemberg and deal with local people, special sights or social issues. Despite the regional reference, the website is accessed throughout Germany.
financing
# Imländle GmbH is financed through external orders. Mainly it concerns image films for companies or video portraits for the SWR-Heimat format of Südwestrundfunk . Petra Nann also appears as a moderator at regional events .
Special
# imländle is the first platform with broadcast approval for Facebook in Baden-Württemberg. The license was granted in 2018 by the State Office for Communication for a monthly Facebook live stream about music, bands and live concerts from the Zollernalb district.
Web links
Individual evidence
- ↑ a b DWDL de GmbH: LFK grants Facebook live stream broadcasting license. Retrieved September 11, 2019 .
- ↑ a b c Your home on the net: # imländle. Retrieved September 11, 2019 .
- ↑ Aimie-Sarah Carstensen: FORCED: Petra Nann from # imländle. In: FIELFALT. October 12, 2017, accessed September 11, 2019 .
- ↑ Welcome Magazin 2018. Retrieved on September 12, 2019 .
- ↑ Schwarzwälder Bote, Oberndorf Germany: Balingen: Local politics is not boring: It can also be fun - Schwarzwälder Bote. Retrieved September 12, 2019 .