Lumas (gallery)

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Lumas is a gallery concept that was founded in 2003 by Berlin entrepreneurs and art collectors Stefanie Harig and Marc Alexander Ullrich . The gallery is supposed to sell photographs by established artists and promising newcomers for comparatively little money, so that on the one hand artists find a buyer, on the other hand broader sections of the population are put in a position to own real photographic art. The gallery, which calls itself the edition gallery, does not sell the photos as unique items, but in small series from 75 pieces.

The editions are offered online and through its own magazine, which in 2004 had a circulation of 500,000 and appeared three times a year. In November 2004 the first Lumas gallery opened in Berlin on Oranienburger Straße . She later moved to the Hackesche Höfe . This was followed by three further locations in Hamburg, Munich and Düsseldorf as well as a branch in Fasanenstrasse . Lumas now has 40 galleries in Germany (including Berlin, Düsseldorf, Frankfurt, Hamburg, Cologne, Munich), France (2 in Paris), Switzerland (Zurich and Basel), Great Britain (in London), Austria (Vienna and Salzburg), the Netherlands (Amsterdam), Belgium (Brussels), Russia (Mouskau) and the USA (New York). In addition, Lumas operated a few American branches that have since been closed again - Boston (2007-09), Miami (2008-09), Washington (2008-09) and Short Hills, New Jersey (2010). From 2006 to September 2013, Hubert Burda was involved in Avenso GmbH (LUMAS and WhiteWall). In September 2013 the holding company EQT took over the shares. The annual turnover in 2012 was around 27 million euros.

Photographs at Lumas cost around 200 to 600 euros, around a tenth of what is standard for photo art. Works by renowned artists such as Michel Comte , Nan Goldin , Nobuyoshi Araki , Roland Melcher, Wolfgang Joop or Stefanie Schneider or Damien Hirst are offered. In addition, not only photographs but also graphic works are offered, for example works by Olaf Hajek . However, these are series in small editions, not the one-offs that are otherwise common on the art market. In addition, Lumas is dedicated to promoting young talent with work by as yet unknown young talents. However, the gallery has to live with allegations that the majority of the photos offered only repeat well-known clichés or even completely copy the style and choice of motifs of certain photographers such as Michael Wesely or Candida Höfer . LUMAS currently represents 200 artists, most of whom 5 to 15 editions are published. In October, the WhiteWall laboratory, which produces all LUMAS editions, was 100% taken over. Both Lumas and Whitewall are brands of Avenso GmbH, which was awarded the German Retail Prize in November 2011 in the category “Management Service for SMEs”.

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Individual evidence

  1. ↑ a b Carmen Böker: Elite art, that's unsexy . In: Berliner Zeitung , December 29, 2004
  2. ↑ Lumas on Kurfürstendamm . In: Berliner Morgenpost , June 10, 2008
  3. ↑ : The LUMAS Alain Nicolas LavanchyEditionsgalerie Berlin Mitte is moving . ( Memento of the original from October 15, 2008 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. In: Der Bildredakteur , October 5, 2006 @1@ 2Template: Webachiv / IABot / www.bildredakteur.net
  4. ↑ a b c Ralf Hanselle: Icons for the Epigones . taz.de, June 21, 2008
  5. ↑ Franziska von Mutius: Wolfgang Joop trusts his guardian angels . In: Berliner Morgenpost , 23 August 2009
  6. ↑ The LUMAS edition gallery is five years old .  ( Page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. Flensburg online, November 25, 2009@1@ 2Template: Toter Link / www.flensburg-online.de  
  7. ^ Carsten Dierig: People & Markets . In: Die Welt , November 16, 2011