Product placement (album)
| Product placement | |
|---|---|
| Studio album by DJ Shadow , Cut Chemist | |
|
Publication |
2001 |
| Label (s) | One29 recordings |
|
Format (s) |
|
|
Title (number) |
2 |
|
running time |
approx. 57 minutes |
Product Placement is a mix album by DJ Shadow and Cut Chemist , which stylistically can be assigned to turntablism .
admission
For product placement, DJ Shadow and Cut Chemist mixed two tracks from around 130 7 ″ singles , each around half an hour long. For this they mainly used songs from the genres funk and soul , occasionally rock and hip-hop can also be heard. They also added - in keeping with the album title - a few jingles , one of which praises the benefits of cooking with gas : “Gas is so hot. It's not on, when it's off. We all cook better, when we're cookin 'with gas. "
Most songs that are included in the mix, were originally of little-known performers added . Some were also very well-known musicians such as James Brown , Kool & The Gang , The Commodores , Melle Mel and LL Cool J recorded.
From many songs only fragments can be heard, which the two DJs with their turntables and mixers modified with various techniques such as scratching or beat juggling .
Publication and variants
Product Placement was first released on CD in 2001 by the One29 Recordings label , this edition was limited to 6000 copies. In the following years several bootlegs of the album were also published; also on LP .
In addition to Product Placement , the compilation Product Placement Breaks and the live album Product Placement on Tour were released in 2002 and 2004 respectively .
Predecessor and successor
Product Placement is part of a series of four mix albums that DJ Shadow and Cut Chemist have released together. The predecessor was Brainfreeze from 1999, followed by The Hard Sell and The Hard Sell (Encore) from 2007 and 2008, respectively.
reception
In the Allmusic music database , product placement is listed with four and a half stars out of five.
The music magazine New Musical Express gave the album eight out of ten points - the review there read, among other things: “Ouch. This record is so cool that it hurts. "
See also
Web links
Individual evidence
- ↑ a b DJ Shadow & Cut Chemist: Product Placement (Liner Notes)
- ↑ a b www.nme.com: Product Placement (review)
- ↑ www.discogs.com: Product Placement (release details & tracklist)
- ↑ www.djshadow.com: Product Placement
- ↑ www.discogs.com: Product Placement Breaks (release details & tracklist)
- ↑ www.discogs.com: Product Placement on Tour (release details)
- ↑ www.djshadow.com: DJ Shadow (discography)
- ↑ www.allmusic.com: Product Placement (review)