Stork ciret

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Storch-Ciret Holding GmbH

logo
legal form GmbH
founding 1896
Seat Wuppertal , GermanyGermanyGermany 
management
  • Daniel Rogush
  • Jörg Heinemann
  • Rolf Thöne
Number of employees 1,352
sales 198 million euros
Branch Tool
Website www.storch-ciret.com
As of December 31, 2017

Buildings at Platz der Republik in Wuppertal in 2017

The Storch-Ciret Group is a group of companies that has specialized in the production and sale of painting tools. The group is controlled by Storch-Ciret Holding GmbH.

history

Historic advertising sign from 1910

STORCH was founded in 1896 as a “painting school for decorative wall design” in Elberfeld . In 1910, the STORCH brand was registered and the company began to produce the first stencils for decorative painting under the name Storchwerke .

In the same year Wilhelm Greten joined the company as a shareholder. Company partner Gustav Boysen died in 1921 and Greten became the sole owner of the company in the same year. Under his leadership, the company achieved a leading market position in Germany by 1929.

In 1943 the business premises at the current headquarters of the group of companies were destroyed in an air raid. The factory was rebuilt through Gretens' initiative and returned to its position “at the top of the industry” in the 1950s. In 1958, STORCH was the first in the industry to offer electrical tools for professional painters. At that time, the range offered included steam wallpaper removers and low-pressure paint spraying devices. The company developed an adhesive tape for covering and masking in one operation, which was brought onto the European market in 1986.

The legal successor of STORCHWERKE in 1997 was Storch Holding GmbH, which at that time coordinated the activities of eleven sales companies in Europe and six production companies in Europe and China. In 2011 Storch Holding GmbH merged with Ciret Holdings AG to form Storch-Ciret Holding GmbH, headquartered in Wuppertal .

After 119 years, the office building was opened at the headquarters of the corporate group on Platz der Republik in Wuppertal .

Key figures

The Storch-Ciret Group operates a total of 28 sales, administration and production companies in Europe and China. The group is active in 17 countries around the world. 95% of sales are generated in Europe, of which approx. 50% in Germany. The equity ratio is over 50%. The majority of the Storch-Ciret Group is family-owned. The Storch-Ciret group of companies is the European market leader for painting tools.

Corporate structure

The buildings on Republic Square in 2014
The STORCH logistics center in Berka / Werra

The structure of the Storch-Ciret Group is based on the various customer groups.

The STORCH division focuses on commercial customers in the painting and plastering trade . STORCH Malerwerkzeuge & Profigeräte GmbH is active as a sales company for this branch.

The Ciret division is aimed at all trading companies without specializing in commercial craftsmen. The sales company COLOR EXPERT GmbH serves retailers who carry a wide range of paints, varnishes, plasters and wallpapers. The brands ROTA (paint roller ), Kana ( brush ), MasQ (products for masking) and Prep (products for preparing painting and plastering work) are aimed at retailers who offer individual product categories and not an entire range of painting tools. The Fia ProTeam and Westex divisions primarily sell products from their own production in private label or neutral packaging (Fia ProTeam) and in bulk (Westex).

Resources shared by the sales companies in the area of ​​procurement and service are outsourced according to their function as further subsidiaries of Storch-Ciret Holding GmbH. This includes a purchasing and scheduling company, production companies, logistics locations and commercial services such as financial accounting, accounting, IT and controlling.

The subsidiaries of Storch-Ciret Holding GmbH are:

  • Storch-Ciret Holding GmbH
  • STORCH Malerwerkzeuge + Profigeräte GmbH
  • Ciret GmbH
  • Storch-Ciret Sourcing GmbH
  • Storch-Ciret Logistics GmbH
  • Storch-Ciret Business Services GmbH
  • FIA ProTeam GmbH
  • Ciret Immobilien Verwaltungs GmbH
  • Ciret Benelux NV
  • Ciret EOOD
  • Storch Switzerland AG
  • Ciret sro
  • FIA ProTeam sro
  • Color Expert Finland Oy
  • Ciret SARL
  • Ciret Ltd.
  • Storch Italia srl
  • Color Expert stork LV SIA
  • Ciret Sp. Z oo
  • Color Expert LLC
  • Color Expert Ro srl
  • Ciret Pte Ltd.
  • Ciret SK sro
  • proTeam direct Hangzhou Ltd. Hangzhou
  • proTeam Brush Manufacturing (Zhejiang) Co. Ltd.
  • Ciret Iberia SL
  • Cristin Paintroller Manufacturing Co. Ltd.
  • AFS Morecambe Ltd.

Product range

The Storch-Ciret Group carries a complete range for the processing of paints , varnishes , glazes , wallpapers , plasters as well as floor and wall coverings . In total, the group offers over 6,000 products.

STORCH painting tools

typical STORCH product wall in wholesale

The Storch brand is the group's core brand. Tools, machines and aids as well as related services for the painting and plastering trade are sold. The sales company is Storch Malerwerkzeuge & Profigeräte GmbH . The target group is commercial users. The products are sold through paint wholesalers and sales representatives. The products are sold worldwide.

Awards

  • iF communication design award 2009 for the system case series for professional painting tools
  • Seal of approval Top 100 2012 as one of the most innovative medium-sized companies in Germany
  • Focus Open 2014 Silver for the Aqua Star brush series
  • Seal of approval Top 100 2015 as one of the most innovative medium-sized companies in Germany
  • German Design Award 2016 for the Aqua Star brush series

Web links

Commons : Storch Ciret Holding  - Collection of images, videos and audio files

Individual evidence

  1. a b c d Federal Gazette : Storch-Ciret Holding GmbH. Consolidated financial statements for the financial year from January 1, 2017 to December 31, 2017
  2. a b World class Bergisch market leader . Westdeutsche Zeitung, 2016, ISBN 978-3-00-039203-0 .
  3. a b Wilhelm Greten's 60th professional anniversary . In: Economic reports from the Wuppertal Chamber of Commerce and Industry . 27th year, no. 10 , May 15, 1956, pp. 207 .
  4. a b The painter and master varnisher: Under the sign of master Adebar . No. 4/97 . Verlag W. Sachon, 1997.
  5. a b European leader in painting tools . In: Business location Bergisches Städtedreieck . EWV Europäische Wirtschafts Verlag, 2009, ISBN 978-3-938630-59-4 , p. 112-113 .
  6. Modernization work on the Republic Square. (No longer available online.) Storch-Ciret Group, archived from the original on April 14, 2016 ; accessed on April 14, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.storch-ciret.com
  7. With understanding to success. (No longer available online.) Storch-Ciret Holding, archived from the original on April 14, 2016 ; accessed on April 14, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.storch-ciret.com
  8. Increased performance through structuring, specialization and concentration. Storch-Ciret Holding, accessed April 14, 2016 .
  9. Klaus Koch: Bergische Marktführer (42): Everything a painter needs. Westdeutsche Zeitung, accessed April 10, 2014 .
  10. We understand your trade. (No longer available online.) STORCH painting tools & professional equipment, archived from the original on November 17, 2015 ; Retrieved April 1, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.storch.de
  11. iF communication design award 2009. (No longer available online.) Archived from the original on April 1, 2016 ; accessed on April 1, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / prev-ifdesign09.ifdesign.de
  12. Top Innovators 2012. compamedia, accessed April 1, 2016 . STORCH receives award for innovative spirit. Federal Association of Color Design for Building Protection, accessed on April 7, 2016 .
  13. Focus Open 2014. Design Center Baden-Württemberg, accessed on April 1, 2016 .
  14. Top Innovators 2015. compamedia, accessed April 1, 2016 .
  15. AquaSTAR. (No longer available online.) German Design Council, archived from the original on April 1, 2016 ; Retrieved April 1, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Award-winning brush design from Storch . In: Solinger Morgenpost . 3rd February 2016.  @1@ 2Template: Webachiv / IABot / gallery.designpreis.de

Coordinates: 51 ° 15 ′ 56 ″  N , 7 ° 9 ′ 1.5 ″  E