Collin Croome

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Collin Croome

Collin Croome (* 23. October 1971 in Oldenburg ) is a German multimedia - entrepreneur , author , speaker and lecturer in the field of social media marketing .

Career

Collin Croome grew up in Bremen and moved to Munich in 1987 . Here he came into contact with digital media for the first time in 1988 as part of an internship in a Munich advertising agency . After graduating from school in early 1991, he worked for Apple Computer as a freelance marketing consultant , technology evangelist , trainer and speaker at conferences and trade fairs. In 1992 he designed a multimedia seminar for Apple Computer Germany, together with Dieter Nenner, in which the theoretical basics of multimedia and software applications were conveyed.

From 1991 to 1996 he worked as a freelancer and consultant for the multimedia agency Medialab and developed interactive applications on CD-ROMs and programmed a. a. the Apple Live HTML Internet website .

In 1997, Croome and two partners founded the agency "coma2 e-branding - agency for digital branding" in Munich. Since 2004 he has been the sole owner and managing director of the agency. The agency advises fashion and lifestyle companies in the field of strategic brand management and brand management on the Internet.

Croome has been interviewed several times on the subject of social network marketing and Facebook . B. from ProSieben and Sat.1.

Publications

  • 2012 »The best ideas for successful sales - Successful speakers reveal their best concepts and give impulses.« Co-author, GABAL Verlag, Offenbach ISBN 978-3-86200-747-9
  • 2011 »Facebook Marketing - Strategies for Even More Success in Web 2.0« - Even More Successful !, Aufsteiger Verlag, Lenzburg
  • 2010 "How to use Facebook effectively for your marketing", Aufsteiger Verlag, Lenzburg ISBN 978-3-905357-94-3
  • 1998 "How multimedia is revolutionizing marketing", Apple Computer, Munich (internal white paper )
  • 1993 "Apple Multimedia Sales Guides", Apple Computer, Munich (internal white paper )

CD / DVDs

Web links

Individual evidence

  1. a b Apple Letter of Recommendation (PDF; 687 kB)
  2. Medialab AG agency profile ( Memento from February 14, 1997 in the Internet Archive )
  3. ^ Apple Live website, 1996
  4. ProSieben taff - safety margin on Facebook
  5. ProSieben taff - bought Facebook fans
  6. Sat.1 Breakfast TV "
  7. ^ Reference in the catalog of the German National Library
  8. PDF: Facebook Marketing - Strategies for Even More Success in Web 2.0 ( Memento of the original from January 17, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.germanspeakers.org
  9. ^ Reference in the catalog of the German National Library
  10. Apple Letter of Recommendation (PDF; 687 kB)
  11. The Alex Rusch Web Marketing Success Package
  12. Alex Rusch Success Turbo Audio Magazine, Issue 25 ( Memento of the original from October 4, 2012 in the Internet Archive ) Info: The archive link has been inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.  @1@ 2Template: Webachiv / IABot / ruschverlag.de
  13. Alex Rusch Success Turbo Audio Magazine, Issue 21 ( Memento of the original from October 4, 2012 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.  @1@ 2Template: Webachiv / IABot / ruschverlag.de
  14. Free marketing with the correct use of XING, Facebook and Twitter ( memento of the original dated February 12, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (PDF; 253 kB) @1@ 2Template: Webachiv / IABot / www.germanspeakers.org