Corona (beer)
| Corona Extra | |
|---|---|
|
|
| owner | Grupo Modelo |
| Introductory year | 1925 |
| Products | beer |
| Markets | worldwide |
| Website |
coronausa.com corona.de |
Corona Extra ( Spanish for Krone , also Coronita Cerveza ) is a Mexican beer brand that is brewed by Grupo Modelo (majority owned by Anheuser-Busch InBev ). Corona is the best-selling beer in Mexico. It is also becoming increasingly important internationally and is now one of the leading imported premium beers in 180 countries. In addition to water , hops , yeast and barley malt , Corona beer contains corn , rice , papain and ascorbic acid .
Emergence
Corona Extra was first brewed in 1925 in what was then the Cervecería Modelo brewery in Mexico City . According to his own statements, it was born from the basic idea of creating a beer that does justice to the Spanish crown . Corona is known for its painted-on label, which was created in the 1940s. The symbols of the crown and the griffin are its unmistakable features. The griffin stands for Apollo's mythical protector of the sun and gold. The crown represents the Spanish royal family .
distribution
It is the most imported beer in the United States . It is available in a variety of bottle sizes, but also as draft beer and regionally also as canned beer . Particularly small bottles are offered as Coronita (Spanish for small crown ); in Spain all products are sold under this name.
In Germany, Corona has been marketed by Anheuser-Busch InBev since 2016 . Sales in 2015 were around 45,000 hectoliters.
After the Mexican government ordered all non-essential industries to be shut down by April 30, 2020 due to the COVID-19 pandemic , production was stopped for the time being.
In the Siberian Omsk a beer is brewed under the name Sibirische Korona ( Russian Sibirskaja korona ).
criticism
According to a report by Deutsche Umwelthilfe from 2012, Corona bottles were sold as returnable returnable bottles in Germany, but not refilled, which violated the deposit ordinance.
See also
Web links
Individual evidence
- ↑ Brands - Corona. Anheuser-Busch InBev Germany website, accessed December 26, 2018.
- ↑ Sales of the leading imported beer brands of the United States in 2013 (in million US dollars). Retrieved January 8, 2015 .
- ↑ Mexico stops production of Corona beer for the time being. In: t-online.de. April 3, 2020, accessed April 3, 2020 .
- ↑ Success for Deutsche Umwelthilfe: Radeberger Brewery Group admits years of consumer deception with Corona beer. In: duh.de. Deutsche Umwelthilfe e. V.:, July 11, 2012, accessed June 2, 2014 .