The master butcher: German butcher courier

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The master butcher: German butcher courier

description Trade journal for the butcher's trade, organ of the butchers' associations Bavaria and Palatinate
Area of ​​Expertise Meat industry
language German
publishing company Richard Pflaum Verlag GmbH & Co. KG ( Germany ) GermanyGermany 
Headquarters Munich
First edition 1974
Frequency of publication weekly
ISSN
ZDB 589568-6

The master butcher: Deutscher Fleischer-Kurier was a weekly, IVW- checked specialist magazine for the meat industry as well as the organ of the butchers 'association of Bavaria and the butchers' association of the Palatinate. The publisher was Richard Pflaum Verlag from Munich . The circulation in the third quarter of 2011 was 6,225 copies.

Target group and content

The target group were self-employed butchers , managers in processing companies in the meat industry and members of the butchers' associations in Bavaria and the Palatinate. The content dealt with current issues from production, trade and politics, as well as aspects from the areas of management, taxes and law as well as advertising and sales. The spectrum of content was rounded off by association and company news as well as current market price pages. In addition, the magazine regularly contained the supplements Der Jung-Metzger and Bioarktplatz or Bioarktplatz für Metzger .

history

According to information in the journal database, the first edition appeared in 1974 in calendar week 27, the last edition in the 48th calendar week of 2011. The predecessor appeared (verified from issue 2/1900) - with an interruption from 1943 to 1949 - up to issue 26/1974 As an organ of the butcher's association of Bavaria, the magazine Der bayerische Metzgermeister: specialist newspaper for the butcher's trade .

In November 2011, the dfv media group , which also publishes the Allgemeine Fleischer-Zeitung and the meat industry , announced that the Federal Cartel Office had approved the takeover of the magazine. The last editor-in-chief from 2009 was Gerhard Fassmann, who in the meantime held this position from 1996 to 2000 and was thus the predecessor and successor of Gereon Kudella .

Frequency of publication and distribution

The magazine appeared weekly with a nationwide distribution, but with a focus on southern Germany and Bavaria. The IVW -checked distributed German-language edition fell between the penultimate (2/2011) and last quarter (3/2011) by 0.02% from 6,226 to 6,225 copies.

Development of the distributed edition

Individual evidence

  1. IVW: Quarterly editions Q4.09, Q4.10 and Q1.11 to Q3.11 , accessed on July 15, 2018.
  2. a b Trade journal: Der Metzgermeister. In: fachzeitungen.de. December 14, 2010, accessed July 15, 2018 .
  3. Detailed information in the ZDB catalog
  4. ^ Dfv media group : Federal Cartel Office approves dfv takeover of "Der Metzgermeister". In: dfv.de. November 9, 2011, accessed July 15, 2018 .
  5. Imprint , in: Der Metzgermeister: Deutscher Fleischer-Kurier, edition 49/1993
  6. Imprint , Der Metzgermeister: Deutscher Fleischer-Kurier, edition 40/2000.
  7. according to IVW , third quarter 2011 ( details and quarterly comparison on ivw.eu )
  8. according to IVW , fourth quarter in each case ( details on ivw.eu )