Focus Money
| Focus Money | |
|---|---|
|
|
| description | Business journal |
| language | German |
| publishing company | Hubert Burda Media ( Germany ) |
| Headquarters | Munich |
| First edition | March 30, 2000 |
| Frequency of publication | weekly (wednesday) |
| Sold edition | 85,856 copies |
| ( IVW 2/2020) | |
| Widespread edition | 86,717 copies |
| ( IVW 2/2020) | |
| Range | 0.57 million readers |
| ( MA 2017 II ) | |
| Editor-in-chief | Frank Poepsel |
| executive Director | Burkhard Graßmann |
| Web link | focus-money.de |
| Article archive | 2000 ff. |
| ISSN (print) | 1615-4576 |
Focus Money is a German-language business magazine from Focus Magazin Verlag, which belongs to Hubert Burda Media .
history
Focus Money was launched in 2000 as an offshoot of the news magazine Focus . From the start, the paper contained both stock market-related financial and general economic topics. According to a study, Focus Money expanded the spectrum of the Focus in terms of both readership and advertising customers without harming the news magazine. Regardless of the bursting of the dot-com bubble , Focus Money was able to firmly establish itself in the market in the following years.
Edition
The number of copies sold has fallen by 42.4 percent since 2000. It is currently 85,856 copies. This corresponds to a decrease of 63,078 units. The share of subscriptions in the circulation sold is 67.1 percent.
Development of the number of copies sold
 |
Development of the number of subscribers |
criticism
Focus Money ran the school project We explain the economy in cooperation with the New Social Market Economy initiative . As part of this, teaching materials were made available to teachers and schools. The NDR media magazine Zapp criticized this in October 2011 as an example of the one-sided and non-transparent influencing of teachers and schools by companies and lobby groups . Focus Money awards numerous quality seals under the Deutschlandtest brand . Critics imply economic goals in generating many categories and many test winners. Lawyers see suspicion of consumer deception. In 2019, the Press Council reprimanded Focus Money for opening its cover with an alleged sentence by Alan Greenspan , which the former central bank governor neither literally nor analogously said.
Web links
- Literature about the Focus Money in the catalog of the German National Library
- Focus Money official website
Individual evidence
- ↑ Understand business and finance. Hubert Burda Media, accessed on October 30, 2016 .
- ^ "Focus-Money is a shareholder sheet" . In: horizon . January 27, 2000, p. 50 .
- ^ Roland Karle: The Munich Money Maker . In: horizon . March 30, 2000, p. 14 .
- ↑ Thomas Hoffmann: Focus-Money expands the market . In: horizon . October 19, 2000, p. 10 .
- ↑ Roland Karle: "Our content hits the nerve of the reader" . In: horizon . April 7, 2005, p. 84 .
- ↑ according to IVW , ( details on ivw.eu )
- ↑ according to IVW , second quarter 2020 ( details and quarterly comparison on ivw.eu )
- ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
- ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
- ↑ Teaching aids - PR in school. (No longer available online.) In: ARD Mediathek. Norddeutscher Rundfunk, February 2, 2011, archived from the original on August 3, 2017 ; accessed on October 30, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ FOCUS ranking: Adventurously absurd . In: MBA Journal . February 12, 2017 ( mba-journal.de [accessed September 20, 2018]).
- ↑ RP Online: Consumer Deception: How Money is Made with Test Seals. Retrieved September 20, 2018 .
- ↑ Stefan Niggemeier : Press Council explains "Focus Money" the meaning of quotation marks. In: Übermedien. March 31, 2019, accessed April 2, 2019 .
