Photo economy

from Wikipedia, the free encyclopedia

As Photo economy one calls

  1. the entirety of the manufacturing companies and service providers belonging to the photographic industry ( photo industry ) as well as
  2. a monthly trade magazine founded in 1950 ( FOTOwirtschaft - the business magazine for the photo industry ) from Top Special Verlag with a sold circulation of 3,016 copies (as of January 2014).

In the producing photo industry , a classic distinction is made between:

  • photochemical industry - production of photographic recording material (such as negative or slide films), paper, developers, etc.
  • phototechnical industry - production of photographic equipment, lenses, image sensors, projectors, measuring devices, tripods, flash units, studio lights, photo generators, image processing programs, etc.

Today there is also the area of imaging , especially digital imaging , and parts of the video industry.

Economic indicators

At the end of the 1970s, around 77 percent of all German households had a camera. The production value of the photochemical industry in 1978 in the Federal Republic of Germany was 1.41 billion DM, that of the phototechnical industry 2.04 billion DM. The value of worldwide production was estimated at 40 to 45 billion DM, of which about 80 percent was accounted for by the USA , Japan and Germany .

According to the market research company Lyra Research, a total of 990,000 digital cameras were sold worldwide in 1996.

According to industry estimates, as early as 1999, in addition to 83 billion analog photographs, 10 billion digital images were produced.

From around 2001 sales of analog camera models declined; Both the number of units (−10%) and sales (−13%) fell significantly. Until about 1999 there was a roughly equally distributed coexistence of digital and analog photography.

The number of digitally produced photos rose from 157 million in 2001 to 400 million in 2002. In contrast, sales of roll films are declining ; it fell by 17 percent to 530 million euros. In 2002 around 5.4 million cameras valued at around 1.25 billion euros were sold, around three quarters of the total being digital cameras ; this corresponds to around 2.4 million digital cameras sold. In total, amateur photo products were sold for around 4.2 billion euros.

In 2003, more cameras were sold worldwide than ever before in a year: over 100 million units. Around 46 percent of all cameras sold were digital, 54 percent analog models. In addition, 420 million single-use cameras were sold; According to other calculations, the share of digital cameras sold was already over 70 percent in an overall growing market. In Germany, for the first time in 2003, more digital cameras were sold than analog cameras; According to statements from the retail sector, in some cases twice as many digital devices as analog cameras were sold in 2004.

In addition to the expansion of digital photography into the mass market, there is a trend towards pushing back analog photography. For example, a large-scale displacement of photochemical products from the offerings of photo dealers and electronics stores has been observed since around 2004: the product range of photographic films declined significantly compared to the previous year. The development of new materials for photography on silver film does not stand still. A total of 23 new or improved film emulsions came onto the market between 2006 and 2008.

The Photokina 2006 showed that the time of film-based camera is finally over. The industry association Bitkom reports that in 2006 around 58 percent of all Germans over 10 years of age used a digital camera.

In 2007, 91 percent of all photo cameras sold worldwide were digital, and conventional photography on film was reduced to niche areas. In 2011 around 45.4 million people in Germany had a digital camera in their home and in the same year around 8.57 million digital cameras were sold in Germany.

According to the Japanese industry association CIPA, around 121.5 million digital cameras were sold worldwide in 2010.

Associations and Organizations

The Photoindustrie-Verband e.V., founded in 1948, represents the interests of the photo and imaging industry in Germany . V. (PIV) based in Frankfurt am Main ; The different branches of the photo industry are represented (precision mechanics and optics, photo chemistry, photo electronics, digital imaging, video technology and accessories) and is co-organizer of Photokina .

Photo retail in Germany is managed by the Bundesverband des Deutschen Foto-Fachhandels e. V. (BV photo) based in Cologne ; In 2001 it joined forces with the Federal Association of Retail Technology (BVT), which focuses on retail companies from the consumer electronics, telecommunications, PC / multimedia, electrical household appliances, kitchens and lighting sectors. Both associations are affiliated to the Main Association of German Retailers (HDE).

Trade fairs and exhibitions

See also

Web links

Individual evidence

  1. FOTOwirtschaft - The business magazine for the photo industry . Year Top Special Verlag , accessed January 4, 2014.
  2. APHOG - Analog Photo Group eV
  3. Richard Meusers: The main trends of the Photokina 2006. In: Spiegel Online. September 26, 2006, accessed December 10, 2014 .
  4. 43 million Germans take digital photos ( memento of the original from October 13, 2007 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.bitkom.de
  5. Andreas Donath: Seven million digital SLR cameras sold in 2007. In: golem.de. December 4, 2007, accessed December 10, 2014 .
  6. Digital Photography ( Memento from January 6, 2013 in the Internet Archive ). Accessed December 29, 2012.
  7. The global camera market 2010