Frida Giannini

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Frida Giannini (* 1972 in Rome ) is an Italian fashion designer and was the creative director of the Italian fashion house Gucci until 2014.

Life

Giannini studied fashion design at Rome's Fashion Academy. In 1997, she worked for Fendi to ready-to-wear design. After three seasons she was promoted to designer of leather goods. In 2002 she joined Gucci as the design director of handbags.

In 2004, when Tom Ford left the company, Giannini was named director of women's accessories. Giannini henceforth tried to change Tom Ford's Gucci style by focusing on the Guccio Gucci legacy . Based on the scarf by Grace Kelly , she designed the “Flora” collection with colorful handbags. Flora then became Giannini's first commercial success. The style of the collection has been expanded to include other accessories, such as ballet shoes.

In 2006 Giannini was promoted to Creative Director for the entire Gucci label. Giannini's designs are still based on the legacy of Guccio Gucci. For example, Gucci's 2010 winter men's line received attention for influences from the history of equestrian sport. Giannini says, however: “ I don't think it is a nostalgic collection, but heritage is good for me - going back to the archives, but looking forward to the future.

In 2011 Giannini, in collaboration with Lapo Elkann, created a special edition of a legendary Italian car, the Gucci Fiat 500 .

She collects records with a collection of now 8000 pieces.

Cinematography

James Franco produced a documentary about Frida Giannini , which premiered under the title The Director on April 21, 2013 at the Tribeca Film Festival in New York City.

Web links

Individual evidence

  1. ^ Bibby Sowray: Frida Giannini . In: British Vogue . May 11, 2011. Retrieved October 24, 2011.
  2. Christina Passariello: Gucci Unpacks 'La Dolce Vita' . In: The Wall Street Journal , September 21, 2010. Retrieved October 24, 2011. 
  3. Süddeutsche Zeitung Magazin , No. 23, June 7, 2013, p. 52.