Georg Baus

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Georg Baus on his 70th birthday.
Brochure cover for the Leipzig Spring Fair 1927
Dust jacket of the book "Searching for Gods in Africa's Earth" by Count Khun de Prorok. Verlag FA Brockhaus, 1928.
Grave of the Baus family in the south cemetery of the city of Leipzig.

Johannes Friedrich Georg Baus (born September 16, 1889 in Offenbach am Main ; † November 6, 1971 in Leipzig ) was a German painter , graphic artist , book artist and sculptor . He was best known as a book and advertising artist .

Life

Childhood and youth

Georg Baus was born on September 16, 1889 in Offenbach a. M. was born as the son of the iron founder Adam Baus and his wife Barbara (née Franz). His artistic talent was already evident in his early years, so that the school recommended that the parents consider the boy's abilities when choosing a career. Thanks to his drawing skills and his keen sense of color, he met the requirements for training as a lithographer . The three-year apprenticeship at Kramp & Comp. in Offenbach a. M. he finished successfully. However, it was his wish to be active not only in terms of craftsmanship, but also creatively. In this respect, he decided on a further qualification.

From 1906 to 1910 he studied at the technical colleges run by Hugo Eberhardt in Offenbach a. M. (today's Hochschule für Gestaltung Offenbach am Main ), where he was introduced to the criteria of aesthetic product design as defined by the Deutscher Werkbund . Here he was a student a. a. by the painter Moritz Wolf, the sculptor Karl Huber and the typeface artist Rudolf Koch .

Professional career & family

Georg Baus found his first job in Leipzig. Here he worked as a studio manager in the advertising workshop of the advertising specialist and theorist Hans Weidenmüller (1881–1936). In 1912 he decided to work for FA Brockhaus , which he carried out until the outbreak of war. In the same year - on April 30, 1912 - he married Klara Paula Käthe Wenige (1893–1977). The marriage had a son, Adam Wolfgang Baus (1912–1986). In 1914 he was called up for military service and returned in 1918 with hearing loss. After the end of the war he started his own business as a commercial artist. In 1921 he became one of the first exhibition graphic artists at the Leipzig Exhibition Center by Erich Gruner , the artistic advisory board of the Leipzig Trade Fair Office , together with Walter Buhe and Walter Zeising . He was commissioned to develop a new trade fair graphic. He then created a modern, characteristic advertising presence with a globally uniform appearance (for all regional and international advertising materials), which became an example for other world fairs. Baus thus set the course for the corporate design of the Leipziger Messe . Between 1921 and 1933 he was one of their leading graphic designers. Even after 1945 he was involved in the design of printed advertising material for the Leipziger Messe. In 1921 he became a member of the board of the Leipzig branch of the Association of German Commercial Graphics, chaired by Hugo Steiner-Prag and in 1969 honorary member of the Association of German Artists (VBKD) . In addition to paintings (mostly natural motifs), he created watercolors , drawings , lithographs, etchings , woodcuts , inlays , glass windows and also sculptures . In addition, he made a name for himself primarily as a book and advertising artist ( book covers , bindings , end papers , illustrations , hand bindings, advertising and business stationery , logos , packaging , bookplates and occasional graphics, stamps, etc.). Special mention should be made of his commissioned work for 30 book publishers, various magazine publishers, trade fairs (Leipzig Trade Fair, Cologne Trade Fair) and other commercial enterprises.

Georg Baus died in Leipzig in 1971. His final resting place is in the city's south cemetery .

literature

  • Hans Vollmer: General Lexicon of Fine Artists of the XX. Century. Leipzig 1953, Vol. 1, pp. 138-139.
  • Hellmut Rademacher: The German poster. From the beginning to the present. Dresden 1965, p. 290.
  • Association of visual artists of the GDR (ed.): Utility graphics in the GDR. Dresden 1975, p. 326.
  • German Historical Museum (Ed.): Art, Commerce, Visions. German posters 1888-1933. Berlin 1992, p. 251.
  • Günter Meißner (Ed.): General artist lexicon. The visual artists of all times and peoples. Munich 1993, Vol. 7: Barbieri-Bayona, p. 636, ISBN 3-598-22747-7 .
  • Helfried Baus: Between advertising art and commercial graphics. The Leipzig advertising graphics in the early 20th century . Beucha 2014, p. 110, Writings of the Leipzig History Association , NF 1, ISBN 978-3-86729-136-1 .

Works (selection)

Book decorations

  • Luigi Barzini: Peking-Paris in the automobile Leipzig, Brockhaus, 3rd edition 1923 (cover, endpaper, chapter vignettes).
  • Sven Anders Hedin: Mount Everest , Leipzig, Brockhaus, 1923 (illustrations).
  • Hugo Adolf Bernatzik: Types and Animals in Sudan , Leipzig, Brockhaus, 1927 (dust jacket, cover).
  • V. Jan (Vasilij Grigorèvič Jan-Jančeveckij): Batu - Khan , Weimar, Kiepenheuer, 1953 (dust jacket, cover).
  • Howard Carter and AC Mace: TUT-ENCH-AMUN, Ein Egyptisches Königgrab , Leipzig, Brockhaus 1924 (cover and endpaper)
  • Norbert Gottschalk (Ed.): "Annual market in Timerla", with 56 drawings by Georg Baus, Rupert Verlag, Leipzig 1941

Drawings, graphics

  • in: HK Frenzel (ed.): Nutzgraphik. Monthly issue for the promotion of artistic advertising , vol. 3, issue 12, 1926 (Leipzig issue).
  • Commercial graphic revue to four-ten: cohabited in the retort of the BDG local group Leipzig; sensibly presented to the participants of the Bundestag in 1927 in Leipzig-Dresden , Leipzig, Roßberg'sche Buchdruckerei, 1927 (with Kurt Gundermann).
  • Roland Betsch: Directing express D 21: and two other novellas , Leipzig, O. Janke, 1944 (pen drawings).
  • Of animals and people. A reader for the 4th school year , 3rd edition, Berlin Leipzig, 1947 (drawings)
  • German Horticultural Exhibition Leipzig 1949 (poster)

Exhibitions

  • 1957: Association of German Visual Artists, Leipzig District, Museum of Fine Arts

Individual evidence

  1. ↑ http://www.bildindex.de/obj03182840.html
  2. ↑ DNB 572753500
  3. ↑ DNB 577194925
  4. ↑ DNB 572764812
  5. ↑ DNB 579440176
  6. ↑ DNB 57237545X
  7. ↑ DNB 367534924
  8. ↑ http://www.bildindex.de/obj03182840.html
  9. ↑ DNB 571734340
personal data
SURNAME Baus, Georg
ALTERNATIVE NAMES Baus, Johannes Friedrich Georg (full name)
BRIEF DESCRIPTION German painter and graphic artist
DATE OF BIRTH September 16, 1889
PLACE OF BIRTH Offenbach am Main
DATE OF DEATH November 6, 1971
Place of death Leipzig