Georg Hiller (entrepreneur, 1874)

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Georg Hiller (* 1874 ; † 1960 in Bad Rehburg ) was a German entrepreneur and non-fiction author . In 1901, together with his brother Hans, he founded the Natura-Werk Gebr. Hiller in Hanover , and is considered a pioneer of the reform movement .

history

The former factory building at Hinüberstrasse 6, around 1901
“Live naturally! With food from the Natura plant ”;
Advertising stamp with the Hiller Brothers logo , around 1920

Georg Hiller fell ill with tuberculosis during his service as a soldier in the German Empire . In 1900 he was dismissed from military service as "incurable" by the examining doctor in his garrison . As a result, Hiller turned to the Swiss doctor Max Bircher-Benner as one of the first patients . After strictly following the prescribed, natural diet and lifestyle, Hiller was already enjoying himself completely after three months.

In 1901 he founded the Natura plant in Hanover together with his brother Hans. on December 28th, 1901. The only corporate purpose of the brothers , both supporters of the so-called life reform that emerged at the time under the motto “Out of the knowledge of the necessity of a nutritional reform”: to supply the 16 health food stores in Germany at the time. Shortly after the company was founded, her brother-in-law Josef Zgorzalewicz joined the management.

In 1908 Hiller's son Georg Hiller junior was born, who later ran the family business .

Fonts

  • To the paradise of permanent health and happy old age , Bad Rehburg: Hiller, [circa 1910]
  • The art of a carefree and long life. A guide for rich and poor, for the healthy and the sick , Hanover: Hiller Reformverlag, [circa 1910]
  • Anemia and nervousness , Hanover: Verlag für Reform, [circa 1910]
  • A health lesson. What few people know , Hanover: Hiller, [1915]
  • The war food - for health. A war call to the German conscience , Hanover: self-published, [around 1915]
  • Help the warriors! A chapter on "love gifts" (= war leaflet , No. 1), Hanover: Hiller, [1915]; Online edition
  • How do we feed ourselves in war? (= War leaflet , No. 2), Hanover: Hiller, [1915]; Digitized
  • We don't starve! War advice to town and country, at the same time a theory of happiness and health (= public library for town and country , volume [1]), Hanover: Gebrüder Hiller, 1917
  • That's how we hold out. War advice , Hanover: Hiller, 1917
  • Natura dining book , 32 pages (in Gothic type ), Hannover: Verlag Natura Gebr Hiller, [approx. 1920]
  • The tea paradise. A chat about the art of living , Bad Rehburg: G. Hiller, [around 1930]
  • Paradise food book. Continuation of the text "Into the paradise of permanent health and happy old age" , Hiller Verlag Bad Rehburg, [without year]
  • Your diet - your health! , Bad Rehburg (Hanover district): Hiller, 1959
  • My secret to getting old and staying young , 8th edition, anniversary edition, Bad Rehburg, Hiller-Verlag, [circa 1960]

literature

  • Heinz Lauenroth (ed.): Natura-Werk, Gebr. Hiller , in ders .: Hanover. Face of a lively city , Hanover; Berlin: Verlag Dr. Buhrbanck & Co. KG, 1955, pp. 225, 249, 320; limited preview in Google Book search
  • Natura plant. Hiller Brothers. 1901-1976. Yesterday's knowledge. Knowledge of today. Tomorrow's task . Text and design in collaboration with H. Hünerhoff u. O. Körner, ed. from Natura plant. Gebr. Hiller GmbH & Co. KG, Hanover: Scherrerdruck, [1976]

Individual evidence

  1. ^ In memoriam: Georg Hiller . In: The Seal of November 30, 1960
  2. a b c o. V .: History - Mail order company Hiller since 1898 on the hillerstee.de page [ undated ], last accessed on January 20, 2020
  3. Heinz Lauenroth (ed.): Natura-Werk, Gebr. Hiller , in ders .: Hanover. Face of a lively city , Hanover; Berlin: Verlag Dr. Buhrbanck & Co. KG, 1955, p. 249; limited preview in Google Book search
  4. ^ Wolfgang R. Krabbe : Society change through life reform. Structural features of a social reform movement in Germany during the industrialization period (= studies on the change in society and education in the nineteenth century , volume 9), at the same time dissertation in 1972 at the Philosophical Faculty of the University of Münster (Westphalia), Göttingen: Vandenhoeck and Ruprecht, 1974, ISBN 978- 3-525-31813-3 and ISBN 3-525-31813-8 , p. 124; limited preview in Google Book search