Hartlief (company)

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Hartlief Corporation
legal form Limited
founding 1946
Seat Windhoek , Namibia
Branch Meat industry
Website hartlief.co.za
As of November 11, 2019

Hartlief's meat plant in the Northern Industrial district of Windhoek

Hartlief (officially Hartlief Corporation ) is a Namibian companies in the meat industry . According to its own statement, it is the " most successful and modern meat company in Africa".

Hartlief manufactures and markets both meat and meat products in Namibia and South Africa . The company currently produces beef , lamb and pork products, as well as game and poultry products .

Company history

Hartlief comes from a Windhoek Butcher shows which 1,946 family business was bought by Karl and Inge Hartlief. In 1970 the daughter Renate took over the business together with her husband Wolfgang Raith, who also came from the meat trade. The Raiths focused on expansion and, within a few years, transformed the company into a company that was able to gain a foothold internationally as a producer and marketer of meat and sausage specialties. In the early 1970s, due to the high demand, construction of a new meat factory in the north of Windhoek began, which was completed in 1983 and has been in operation since then. Today it is one of the most modern meat processing facilities on the African continent in terms of efficiency and equipment.

In November 2019, the majority of the company was acquired by the Namibian group of companies Ohlthaver & List .

Production sites

Hartlief maintains a slaughterhouse in Mariental , where fresh meat is produced for direct marketing and raw material for the production of refined products is obtained in the Windhoek meat factory. The slaughterhouse is EU certified and exports springbok meat and lamb to the European Union , Norway and South Africa . The company's meat plant, where refined products are made, is located in the Northern Industrial district of Windhoek . On the occasion of the company's 60th anniversary, the meat factory in Windhoek was expanded to include a bistro and factory outlet in 2006 . The company's headquarters have always been in Windhoek. The company also has slaughterhouses and trading depots, as well as three delis in South Africa, a distribution warehouse in Cape Town and cold storage in Ongwediva in northern Namibia.

Product range

Today Hartlief manufactures a variety of products. The product range can generally be divided into fresh meat and processed products. The latter can also be divided on the one hand into smoked and otherwise matured products (e.g. air drying ) and on the other hand into cooked products (e.g. cooked ham ). Biltong is also produced. Among other things, the company sells a product called " Black Forest Ham " in Namibia and South Africa.

Web links

Individual evidence

  1. ↑ a b c Official website of Hartlief Corporation Ltd. ( Memento of June 25, 2012 in the Internet Archive ). Retrieved October 20, 2012 (English).
  2. ^ History. Official website of Hartlief. ( Memento of June 15, 2016 in the Internet Archive ) Retrieved June 15, 2016.
  3. ↑ Republikein (Namibia, 2006): Hartlief celebrates 60 years. Retrieved October 20, 2012.
  4. ↑ Ohlthaver & List acquires majority stake in Hartlief. Namibian Economist, November 11, 2019.