Karla Kick

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"Karla Kick" at the U-20 World Cup 2010

Karla Kick was the official mascot of the 2011 Women's World Cup in Germany. The mascot represents a cat .

Emergence

Karla Kick was designed by the Frankfurt creative agency GMR Marketing GmbH . The mascot was presented to the public prior to the opening game of the 2010 U-20 Women's World Cup on July 13, 2010 in Bochum . Karla Kick wears a white jersey, black pants, white socks and soccer shoes . So she wears the same colors as the players of the German national team .

The head of the organizing committee of the 2011 Women's World Cup, Steffi Jones , told Karla Kick that the mascot “stands for the most important attributes of women's football in an impressive way: passion, fun and dynamism”. In addition, Karla Kick embodies typical German virtues such as thoroughness and discipline, but also a thirst for adventure, spontaneity and temperament.

criticism

According to the Frankfurter Rundschau , Karla Kick makes a "harmless impression". The mascot would look like "a squirrel that grew up in a nuclear power plant ". The fact that Karla Kick wears trousers in contrast to the mascot of the 2006 World Cup , Goleo VI , was positively rated . The daily newspaper Freie Presse described Karla Kick as a "sympathetic ball of fur that, in contrast to marketing mistakes like Goleo VI or Hanniball, will not be forgotten".

Web links

Commons : Karla Kick  - collection of images, videos and audio files

Individual evidence

  1. dfb.de: A cat as the new mascot of the FIFA Women's World Cup 2011
  2. freiepresse.de: Karla Kick wins the hearts of football fans  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / www.freipresse.de