Nidecker

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Nidecker SA

logo
legal form Corporation
founding 1887
Seat Switzerland's roleSwitzerlandSwitzerland 
management Henri Nidecker
( CEO and Chairman of the Board of Directors )
Number of employees 300 (2020)
Branch Sporting goods
Website www.nidecker.com

Nidecker is a Swiss family company in Rolle , Canton of Vaud . It produces snowboards , snowboard boots and bindings.

Nidecker specializes in high-quality snowboards. The development and production of small series (200 to 1,500) take place in rolls. Larger series are produced in the branch in Tunisia . In addition to snowboards sold under its own brand, Nidecker also produces for Salomon and small series for luxury brands such as Chanel and Maurice Lacroix . The company produces over 100,000 snowboards annually.

Nidecker launched the innovation of the asymmetrical board, which made José Fernandez the first European world champion. Former world champion Anita Schwaller works in the company's snowboard development department for women.

history

The family company was founded in 1887 by Henri Nidecker in Etoy . In 1897 it was moved to the neighboring Rolle, at that time it manufactured wagon wheels, ladders and wheelbarrows.

The first skis were produced in 1912 , first from solid ash, then from glued wood (1946), from metal (1962) and fiberglass (1963). Cross-country skis and from 1982 monoski were also produced.

At the end of the 1970s, Henri-Philippe Nidecker invented a cross-country ski in which the anti-slip protection made of strips of fur can be replaced with a flat sole surface.

The first snowboards were manufactured in 1984 and series production has been running since 1986. Soon afterwards the company specialized in this product. The factory burned down on October 5, 1993, and a state-of-the-art snowboard factory was built in 1994.

In the 1990s, the company built a factory in Tunisia for mass production .

After Henri Nidecker (founder), Charles-Henri Nidecker and Henri-Philippe Nidecker, Henri Nidecker (4th generation) is now running the company. Henry Nidecker (5th generation) also works in the company.

Brands

The following brands belong to the Nidecker Group:

  • Nidecker (snowboards, bindings and shoes)
  • YES (snowboards)
  • Jones (snowboards, outdoor equipment)
  • Now (snowboard bindings)
  • Flow (snowboard bindings)

Web links

Individual evidence

  1. About Us on nidecker.group (January 19, 2020)
  2. Article in “24 Heures” from December 4, 2004  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. and archived copy ( memento of the original from June 5, 2008 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / archives.24heures.ch   @1@ 2Template: Webachiv / IABot / leclub-boussens.ch
  3. patent CH608720 .
  4. Nidecker Group Brands (January 19, 2020)