Optician Bode

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Optician Bode
legal form GmbH
founding March 18, 1938
Seat Hamburg , tram ring 19
Number of employees 450
sales 47 million euros
Branch Retail , optician
Website www.optiker-bode.de
Status: 2014

Optician Bode in Berlin-Koepenick

Optiker Bode (GmbH) is a third generation family-run German optician company with 74 branches in Hamburg, Bremen, Schleswig-Holstein, Lower Saxony, Berlin, Brandenburg, North Rhine-Westphalia and Mecklenburg-Western Pomerania. With a turnover of 47 million euros in 2014, Optiker Bode is one of the larger providers in Germany.

history

In 1938, the master optician Hans Bode founded a specialist optics store on Hamburger Strasse in Hamburg-Barmbek. The store was bombed out in the Second World War and it reopened in 1943 at the Sachsentor in Bergedorf. In 1946 the second branch was opened. In 1954 he founded the companies Hans Bode OHG and Optiker Bode OHG for the sale of optical supplies. In 1968 his son Hansgeorg Bode joined the company and expanded the store into a chain with several branches.

In 1981 the family business, which now has nine branches, was sold to the American company Pearle Inc. from Texas. The attempt by the American group to gain a foothold in Germany failed. At the end of 1983, Hans-Georg Bode bought back his father’s business and expanded the branch network to 28 branches by 1988. In 1996, Carsten Bode, the son of Hansgeorg and Birgit Bode, took over the family business as managing partner. In 2000, Optik Bode employed 350 people in 69 branches, six of which were run by franchisees. In 2014 450 employees worked in 74 branches. In 2011, Optiker Bode was the only company to be awarded a “good” rating as the test winner by Stiftung Warentest in a test of nine large optician chains. Optiker Bode continues to expand by taking over further owner-managed optician shops. In the medium term, Optiker Bode is planning a branch network with around 100 branches.

Hearing aids

In 1992, Bode took over the Axt Wendton acoustics company with 19 hearing aid shops . The hearing aid branch with its last 27 branches and 110 employees was sold to the Italian group Amplifon in 2005 . In 2010, new specialist stores were opened under the name Hörgeräte Bode.

Foundation, endowment

In 2006, the corporate family jointly established a foundation for socially and financially disadvantaged children from the Hamburg metropolitan region. Ten percent of the company's profit goes to the foundation.

literature

  • Sandra Bode-Allwardt, Fabian Baumheuer (Red.): Optiker Bode: 1938–2008. 70 years of company history. Hamburg 2009, ISBN 3-935100-01-9

See also

Web links

supporting documents

  1. ↑ Press release: 75 years Optiker Bode: Forecasts about growth and industry (optiker-bode.de, press release from March 14, 2013, accessed on December 26, 2015)
  2. ↑ a b Ophthalmic optics in figures: ZVA industry report 2014/15 ( Memento of the original from June 13, 2015 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. , Central Association of Opticians and Optometrists , PDF, p. 4. @1@ 2Template: Webachiv / IABot / www.zva.de
  3. ↑ Ranking of the largest opticians in Germany by net sales in the years 2009 to 2014 , Statista , accessed on December 24, 2015
  4. ↑ Press release: The largest chain stores in optometry: Optiker Bode in 4th place (optiker-bode.de, press release of May 6, 2014, accessed on December 26, 2015)
  5. ↑ a b c d e f Hansgeorg Bode: The optician with an eye for gaps in the market (Abendblatt.de of November 30, 2011, accessed on January 2, 2016)
  6. ↑ Family business: Milestones in our company history , company website
  7. ↑ a b Peter Michael Wolf: Success came after buying back his own company , Die Welt , July 17, 2000
  8. ↑ Optiker: Bröde Atmosphere , Der Spiegel , November 22, 1993
  9. ↑ Optiker Bode buys back , Der Spiegel , January 9, 1984
  10. ↑ Optiker Bode presents trends (weser-kurier from 23 August 2015, accessed on 26 December 2015)
  11. ↑ Optician chains: Only one is good , Stiftung Warentest , August 12, 2011
  12. ↑ Optiker Bode takes over the traditional business "Obenaus". berliner-woche.de, October 7, 2014, accessed on January 3, 2016
  13. ↑ Optiker Bode has moved: The new rooms are well received by customers. ( Memento of the original from January 3, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. zeitungen.boyens-medien.de, January 30, 2015, accessed on January 3, 2016 @1@ 2Template: Webachiv / IABot / zeitungen.boyens-medien.de
  14. ↑ Optiker Bode - Growth plans for the 75th company anniversary. der-augenoptiker.de, March 27, 2013, accessed on January 3, 2016
  15. ^ A b Michael Schneider: New start of a quality fanatic , Die Welt (economy), May 25, 2010
  16. ↑ Daniela Stürmlinger: Optiker Bode wants to grow - even in Hamburg. Die Welt (local editorial office Hamburg), March 14, 2013