Prospega
| prospega
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|---|---|
 |
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| legal form | GmbH |
| founding | 1989 |
| Seat | Nüdlingen , Germany |
| management | Stefan Ebner, Peter Umkehr (both managing directors) |
| Number of employees | 4,000 |
| Branch | Media agency, advertising and geomarketing |
| Website | www.prospega.de |
prospega GmbH offers services in the field of delivery , the nationwide distribution of brochures and local direct marketing . The company is based in Nüdlingen in Bavaria .
history
In October 1989 "prospega GmbH" was founded by Peter Umkehr and Stefan Ebner in Bad Kissingen . At that time still under the name "Peter Umkehr GmbH". The first business premises consisted of a 70 m² office and a double garage that was used as a warehouse. The delivery area initially extended to the Bad Kissingen , Schweinfurt and Bad Neustadt region . Well-known major customers such as supermarkets and hardware stores were among the business partners right from the start-up phase.
Two years later, the delivery area was expanded to include the southern Thuringia region . A branch was set up in Meiningen . In 1992 the company was relocated to Nüdlingen and in 1999 the Meiningen branch was converted into "Impuls Direktwerbung GmbH". This relocated the office and storage rooms to Untermaßfeld and from there organizes deliveries in southern Thuringia and in the Coburg district .
In 2002, the WAZ Group, one of the most important publishing houses in Germany, took a stake in "Peter Umkehr GmbH". Two other large corporations became aware of "Peter Umkehr GmbH": Holtzbrinck and Oschmann "Telefonbuchverlag" . Holtzbrinck entrusted the company with the distribution of brochures in the districts of Schweinfurt, Rhön-Grabfeld and Bad Kissingen.
The former “Peter Umkehr GmbH” was renamed “prospega GmbH” on January 1st, 2009. The new orientation of the company refers to the multi-stage process of disseminating and distributing advertising material for customers centrally. With the new name, the change to a media agency for local media was completed. Today, well over 1.3 billion brochures, catalogs, magazines and samples are planned, booked and checked for trade customers in Germany and neighboring countries every year.
In 2012 prospega, together with the Oberfranken media group, took over VdB Verteildienst Bayern GmbH and with it 1,500 additional local distributors for brochures, leaflets, catalogs and advertising papers in Franconia and parts of the Upper Palatinate.
Awards
- TÜV test procedure of TÜV Rheinland for "consistent customer orientation" in 2007 (certificate ID 21358).
Individual evidence
- ↑ Locations of the media agency prospega. Retrieved October 8, 2018 .
- ↑ PresseBox (c) 2002-2018: 20 years of successful brochure distribution and household advertising in Germany - Franconian prospega GmbH celebrates its anniversary - prospega GmbH - press release. Retrieved October 8, 2018 (German).
- ↑ Marketing & Webdesign GbR (Webmaster): Impulse direct advertising - About us. Retrieved October 8, 2018 .
- ↑ The Peter Umkehr GmbH becomes prospega GmbH: | prospega GmbH. Retrieved October 8, 2018 .
- ↑ About us: Experts in direct marketing & distribution of brochures. Retrieved October 8, 2018 .
- ↑ Media Group Upper Franconia and prospega buy VdB distribution service Bavaria - Federal Association of German advertising journals. Retrieved October 8, 2018 (German).