Sarah Diefenbach
Sarah Diefenbach (* 1982 in Darmstadt ) is a German psychologist and publicist . Since 2015 she has held a professorship for economic and organizational psychology at the Ludwig Maximilians University in Munich .
Life
She studied psychology and computer science at the Technical University of Darmstadt . Since 2007 she has been researching consumer experience and the design of interactive products from a psychological perspective. Diefenbach received his doctorate in 2012 from the University of Koblenz-Landau . In her dissertation , she examined the importance of hedonistic and utilitarian product attributes for choice and experience and the special influence of justification (hedonic dilemma) .
She then worked in interdisciplinary working groups (psychology, design, computer science) at the Julius Maximilians University of Würzburg and the Folkwang University of the Arts in Essen . In several joint projects funded by the Federal Ministry of Education and Research , she developed methods for user experience (UX) evaluation and design that are used in science and practice.
In 2015 Diefenbach was appointed professor to a chair for economic and organizational psychology at the Ludwig Maximilians University in Munich . She is also co-editor of i-com - Journal of Interactive Media . In the German UPA , the professional association of German usability and user experience professionals, Diefenbach is involved in the implementation of the annual industry report.
Books
- Digital depression: How new media are changing our perception of happiness . mvg Verlag , 2016, ISBN 978-3868826647
- Psychology in user-centered product design: human-technology-interaction-experience (business psychology) . Springer , 2017, ISBN 978-3662530252
- It was meant well: How political correctness destroys our free society. (with Daniel Ullrich) Riva , 2017, ISBN 978-3742303424
Web links
Individual evidence
- ↑ Newly appointed in 2015 - LMU Munich. Retrieved December 20, 2017 .
- ↑ https://webspecial.tagesanzeiger.ch/longform/gespraeche-zum-jahreswechsel/sarahdiefenbach/
- ^ Sarah Diefenbach: The Dilemma of the Hedonic - Appreciated, but Hard to Justify. Dissertation, Univ. Koblenz-Landau 2012.
- ↑ http://www.psy.lmu.de/wirtschaftspsychologie/team/professoren/sarah_diefenbach/index.html
- ↑ http://www.wiwo.de/unternehmen/it/10-jahre-iphone-das-smartphone-ist-wie-ein-gluecksspielautomat/19219270.html
| personal data | |
|---|---|
| SURNAME | Diefenbach, Sarah |
| BRIEF DESCRIPTION | German university professor and author |
| DATE OF BIRTH | 1982 |
| PLACE OF BIRTH | Darmstadt |