Shoshana Zuboff

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Shoshana Zuboff (born November 18, 1951 ) is an American economist and professor emeritus of business administration at Harvard Business School in Cambridge , Massachusetts .

Live and act

After studying philosophy at the University of Chicago , from which Shoshana Zuboff graduated with a Bachelor of Arts , and her doctorate in social psychology at Harvard University in the 1970s , she initially worked as a consultant in the field of organizational change until she was given a teaching position in 1981 when Charles Edward Wilson became Professor of Business Administration at Harvard Business School . She was the youngest and one of the first women at the prestigious academic educational institution to hold this endowed chair. She specialized early on in the subject of information technology in the world of work, with which she began in 1978 and ten years later led to her first book publication with the work In the Age of the Smart Machine: The Future of Work and Power .

Her research increasingly convinced her that - in the absence of a new economic and social paradigm - the new flows of information in corporate areas would create control, monitoring, labor substitution and cost reduction. In the late 1990s she therefore largely stopped teaching at Harvard Business School because, as she said in an interview with strategy + business magazine , she could no longer teach Harvard's business administration program because she was part of a large part of the curriculum of the problem and not part of the solution, for which she increasingly voiced public opinion in the field of the digital economy. She then moved to the Berkman Klein Center for Internet & Society, founded in 1998, at Harvard Law School , where she worked as an associate researcher.

Zuboff devoted himself increasingly to the publication of books, essays and writings, wrote, among other things, some guest articles for the Frankfurter Allgemeine Zeitung and appeared as a guest speaker on her topic in various events. Some of her columns have appeared on BusinessWeek.com and in Fast Company magazine . There she criticized the collection of personal data by Internet companies such as Google , Facebook and Co. In this context, she also coined the term surveillance capitalism . In doing so, she draws a comparison with the development in industrial capitalism and mass production. Mass production has now been replaced by the mass collection of data, which is summarized under the term big data . She sees it as a business model for large corporations - not only from the technology sector - to achieve gigantic profits and calls this the "surveillance dividend". Despite the enormous accumulation of knowledge through the “exploitation of private data”, none of our existential problems will be solved, which she regards as a “gigantic market failure”. Her remarks culminate in the statement that “surveillance capitalism destroys the inner nature of man”.

On June 24, 2013, she then called on the public to " counter the arrogance of Silicon Valley ". The article in the Frankfurter Allgemeine Zeitung from June 25, 2013 was therefore published with the title Be Sand in the Gear and in the issue of Stern from March 2, 2019, Outraged Yourselves! Harvard professor Shoshana Zuboff believes that the internet companies' business with our data is surveillance capitalism - and calls for resistance .

In a review of her book The Age of Surveillance Capitalism (2018), Harald Welzer criticized that although she “likes to quote philosophical supermothers and fathers” like Hannah Arendt “often”, “but remains weak even in terms of social theory”. In addition, her book offers, "and that is really disappointing, no perspective at all on a politicization of the phenomenon, even on socially effective resistance."

In November 2019 Shoshana Zuboff received the Axel Springer Award in Berlin .

family

In 1987 she met James (Jim) Maxmin , a consultant to international companies, whom she later married. The marriage resulted in a son who was born in 1995.

Works

  • In the Age of the Smart Machine: The Future of Work and Power . Basic Books, New York 1988, ISBN 0-465-03212-5 (English).
  • together with James Maxmin: The Support Economy: Why Corporations are Failing Individuals and the Next Episode of Capitalism . Viking Press, New York 2002, ISBN 0-670-88736-6 (English).
  • The age of surveillance capitalism . Campus Verlag, Frankfurt / New York 2018, ISBN 978-3-593-50930-3 (English: The Age of Surveillance Capitalism . New York. Translated by Bernhard Schmid, the English version published in January 2019). ( Online review: The dating of the world by Dirk Hohnsträter on Soziopolis ).

items

  • Heroic Work . In: American Prospect . January 1993 (English).
  • The Emperor's New Workplace . In: Scientific American . September 1995 (English).
  • Creating Value in the Age of Distributed Capitalism . In: McKinsey Quarterly . No. 4 , 2010, p. 45-55 (English).
  • Be sand in the machine! In: Frankfurter Allgemeine Zeitung . June 25, 2013 ( faz.net - English: Be the friction - Our Response to the New Lords of the Ring . Frankfurt. Translated by Matthias Fienbork).
  • NSA - Obama, Merkel, and the Bridge to an Information Civilization . In: Frankfurter Allgemeine Zeitung . January 17, 2014 (English, faz.net ).
  • The new mass exploration weapons . In: Frankfurter Allgemeine Zeitung . February 13, 2014 ( faz.net - English: The New Weapons of Mass Detection . Frankfurt. Translated by Michael Bischoff ).
  • Our future with “Big Data” - do not be dispossessed! In: Frankfurter Allgemeine Zeitung . September 14, 2014 ( faz.net - English: A Digital Declaration . Frankfurt. Translated by Gero Guttzeit).
  • Big other: surveillance capitalism and the prospects of an information civilization . In: Journal of Information Technology . tape 30 , 2015, p. 75–89 , doi : 10.1057 / jit.2015.5 (English).
  • Sharing Economy and Europe - The advantages of the latecomers . In: Frankfurter Allgemeine . Frankfurt March 23, 2015 ( faz.net - English: Disruption's Tragic Flaw . Frankfurt. Translated by Michael Bischoff).
  • Surveillance Capitalism - How We Became Google's Slaves . In: Frankfurter Allgemeine Zeitung . March 5, 2016 ( faz.net - English: Google as a Fortune Teller: The Secrets of Surveillance Capitalism . Frankfurt. Translated by Michael Bischoff).

Web links

Individual evidence

  1. ↑ a b Shoshana Zuboff. Harvard Business School, accessed July 14, 2019 .
  2. ^ A b c Andrea Gabor: Post-capitalism's drop-out prophet. In: strategy + business. PricewaterhouseCoopers International, August 25, 2004, accessed July 14, 2019 .
  3. ↑ a b Shoshana Zuboff. Berkman Klein Center for Internet & Society at Havard University, September 2, 2015, accessed July 14, 2019 .
  4. ↑ Elisabeth von Thadden: Shoshana Zuboff: Is the private really a private matter? In: The time . December 16, 2019, ISSN  0044-2070 ( zeit.de [accessed December 28, 2019]).
  5. ↑ Shoshana Zuboff: Be sand in the machine! In: Frankfurter Allgemeine Zeitung . June 25, 2013 (English, faz.net [accessed July 14, 2019]).
  6. ^ Philipp von Ditfurth: Digital surveillance: Harvard professor explains how Facebook, Google and Co. kill free will. Outrage! Harvard professor Shoshana Zuboff believes the internet companies' business with our data is surveillance capitalism - and calls for resistance. In: Stern . Hamburg March 2, 2019 ( stern.de - Interview with Shoshana Zuboff ).
  7. ↑ taz Futurzwei No. 7/2018, p. 68.
  8. ↑ Florian Gehm: The professor who has enough. In: Die Welt , November 9, 2019, p. 9. Online version , accessed on November 10, 2019.
personal data
SURNAME Zuboff, Shoshana
BRIEF DESCRIPTION American economist
DATE OF BIRTH November 18, 1951