Sports total

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Sporttotal AG
legal form Corporation
ISIN DE000A1EMG56
founding 1979
Seat Cologne , GermanyGermanyGermany 
management
Number of employees 182 (2018)
sales 38 million euros (2018)
Branch Media services
Website sporttotal.com
As of December 31, 2018

Sporttotal (formerly Wige Media , spelling : SPORTTOTAL ) is a Cologne- based, listed media company. It is the provider of the streaming portal sporttotal.tv .

history

Sporttotal AG has been listed on the stock exchange since November 7, 2000. In 2013, Sporttotal was responsible for the technical expansion of the Sochi Autodrom . On February 24, 2016, Sporttotal and the newly founded Alibaba Sports Group, a subsidiary of the Alibaba Group , signed a cooperation agreement. In 2017 it was renamed and restructured to the new Sporttotal AG. In January 2019, the collaboration with the Google parent company Alphabet was also concluded in order to optimize data analysis on the streaming platform sporttotal.tv using the AI ​​and machine learning technology of the cloud division

Media services

overview

Mainly in the sports sector, Sporttotal realizes broadcasts of major events for television stations and commercial enterprises. In addition to the amateur football portal sporttotal.tv, the company is also responsible for the visual accompaniment of international motorsport and handball events, markets individual sporting events entirely itself and provides technical and editorial services for industrial customers.

Amateur football portal

At the end of 2016, Sporttotal launched the new streaming portal sporttotal.tv on the market. For this purpose, the company provides amateur football clubs with video technology with which matches can be broadcast live and fully automatically on the Internet. This is also possible on mobile devices via the app . For the implementation of sporttotal.tv SportsTotal cooperates with the DFB , Hyundai , the Alliance , image , German Post and Telekom . After almost six months, the amateur football portal reached an average of 15,500 users per game. The business model is based on refinancing through advertising revenues. The viewer can z. For example, you can direct yourself via the free app, determine the perspective and share scenes on social media. In addition to the DFB, sporttotal.tv also cooperates with the amateur football portal Fussball.de, which is operated by the DFB and its regional associations. By the end of 2018, over 450 camera systems had already been installed in clubs from 24 associations across Germany and over 5,600 games were streamed. The game broadcast is made possible by 180-degree camera technology that is permanently installed on the playing field. The innovation of the system is its software, which is able to follow the game fully automatically - without a chip in the ball or on a player's body or jersey.

Motorsport

Sporttotal broadcasts and markets the ADAC Total 24h Race in the field of motorsport . Sporttotal Event also organizes the Porsche Experience, a global event series by Porsche with around 200 events worldwide. In addition, Sporttotal equips sports venues and racetracks with its Venues division and is responsible for race control, seamless video surveillance of the racetrack, timekeeping, a media distribution system, starting lights and electronic flags, radio links, Voice Over IP and the establishment of the entire data network for racetracks Sochi, Kuwait or Brazil responsible.

Other sports

In addition to amateur football and motor sports, Sporttotal also broadcasts volleyball Bundesliga games, as well as ice hockey, basketball and field hockey games with its fully automatic cameras.

Business figures

Sporttotal achieved sales of 37.641 million euros in the 2018 financial year. The share is traded on the regulated market of the Frankfurt Stock Exchange.

Web links

Individual evidence

  1. a b c Annual Report 2018. (pdf) In: sporttotal.com. Retrieved October 20, 2019 .
  2. _wige MEDIA AG becomes a partner of the Alibaba Sports Group. In: dgap.de. Retrieved March 1, 2019 .
  3. Wige Media AG is renamed Sporttotal AG. In: dwdl.de. Retrieved March 1, 2019 .
  4. Google as a partner - share explodes. In: wallstreet-online.de. Retrieved March 1, 2019 .
  5. Ingo Rentz: DFB and Wige Media launch new streaming portal for amateur football. In: horizont.net . December 6, 2016, accessed September 27, 2017 .
  6. Susanne Herrmann: Mr. Mans media notes. In: wuv.de. January 30, 2017. Retrieved September 27, 2017 .
  7. Holger Rehm: Sports total before jumping to Europe. In: manager-magazin.de . September 16, 2017. Retrieved September 29, 2017 .
  8. sporttotal.tv now as a new app for all sports on all mobile devices. Retrieved March 7, 2019 .
  9. Jan Ungruhe: High-tech camera broadcasts amateur football. Retrieved March 1, 2019 .
  10. Total becomes the new main sponsor of the Nürburgring 24 Hours. Retrieved March 7, 2019 .
  11. Sporttotal.com: SPORTTOTAL and PORSCHE: cooperation is extended. Retrieved March 1, 2019 .
  12. Sporttotal share. In: boerse-frankfurt.de . Retrieved March 1, 2019 .