Tom Alby

Tom Alby (* 1972 in Duisburg ) is a German digital expert, author and speaker .

Life and work

Alby studied English , German and computer science with a focus on computational linguistics at Bielefeld University . He has worked for various search engines since 1999, including Lycos Europe , Seekport , Ask.com and Google . Since November 2018 he has been Chief Digital Transformation Officer at the credit insurer Euler Hermes . Alby has a teaching position at the HAW Hamburg .

Alby was a member of the jury for the Grimme Online Awards in 2009, 2010 and 2011.

Works

• Introduction to web analysis. 1st edition, Rheinwerk Verlag, Bonn 2019, ISBN 978-3-8362-7236-0 .
• Analytics in eBranding and eBranding and search engine marketing . In: Elke Theobald: Brand Evolution: Modern Brand Management in the Digital Age. 2nd edition, Springer, Wiesbaden 2016, ISBN 978-3-658-15815-6 .
• Technical history of the web. In: Konrad Scherfer: Web Science. An introduction. LIT, Münster, 2nd edition. 2010, ISBN 978-3-825-80947-8
• The mobile web. 1st edition, Hanser Verlag, Munich 2008, ISBN 978-3-446-41507-2 .
• Web 2.0. 3rd edition, Hanser Verlag, Munich 2008, ISBN 978-3-446-41449-5 .
• Blog professionally with WordPress. 1st edition, Hanser Verlag, Munich 2008, ISBN 978-3-446-41354-2 .
• with Stefan Karzauninkat: Search engine optimization. Professional website marketing for better ranking. 2nd edition, Hanser Verlag, Munich 2007, ISBN 978-3-446-41027-5 .

Single receipts

1. ^ Alumni of British and American Studies. Retrieved December 21, 2019 . 
2. ↑ Biography at 121 watts
3. ↑ Press release from Euler Hermes
4. ^ Website of the HAW Hamburg
5. ↑ Grimme Online Award, Jury 2009. Accessed December 21, 2019 . 
6. ↑ Grimme Online Award, Jury 2010. Accessed December 21, 2019 . 
7. ↑ Grimme Online Award, jury 2011 . grimme-online-award.de. Retrieved December 21, 2019.