Yakumo
Yakumo was a Braunschweig based importer of IT and CE products. In addition to PCs, notebooks and monitors, the product range also included digital cameras, PDAs and navigation systems as well as products from the entertainment sector. At the beginning of 2007 the company had 48 employees, in 2010 it had 3 employees. The company name (company) has no Far Eastern background, but is a fantasy name. It should explicitly indicate a Japanese origin, although the goods mainly came from China. Yakumo GmbH has had its headquarters in Potsdam since 2007. However, it was no longer active as a trading company and, according to the commercial register, expired in 2014 after it was previously relocated to the headquarters of its parent company, Divaco AG & Co. KG.
Distribution channels
Specialist trade and retail: Yakumo had authorized specialist dealers, called "(Premium) Yakumo Partners", throughout Germany and in and outside of Europe. The company also supplied large retail chains such as B. real, - , Media Markt , Plus , Karstadt and Vobis and internet retailers like Amazon . After around 10 million products with the Yakumo logo had been sold between 2001 and 2006 with total sales of around € 1 billion, sales were discontinued at the beginning of 2007 for economic reasons.
Business principle
Yakumo sold the devices but did not manufacture them itself. An OEM manufacturer of the Yakumo notebooks was z. B. Mitac. Yakumo handled guarantees and service in Germany for all customers, specialist dealers and retail chains. Yakumo used a permanent service provider in Aue (Saxony) as well as a service provider for on-site service. Processing with the supplier, e.g. B. o. G. Mitac, happened downstream.
brand
The "Yakumo" brand was registered in 1989 by the Braunschweig computer wholesaler Frank & Walter. After its bankruptcy in 1999, the brand came through intermediate stations (Siegfried Rüde, Vobis Microcomputer AG) in 2004 to Yakumo GmbH (which operated under Adam Riesig GmbH until 2007). There brands and domains are for sale according to company information. A trademarked logo was also used in sales to increase recognizability.
history
Yakumo was originally a subsidiary (Yakumo Electronic GmbH Europe) and a brand of the Braunschweig computer wholesaler Frank & Walter, which went bankrupt at the end of 1999. In 1999, Yakumo Electronic GmbH (Europe) filed for bankruptcy, so that today's company (Yakumo GmbH) is not the legal successor of the company at that time. Frank & Walter, for his part, has belonged to the US IT wholesaler CHS Electronics Inc. since 1997, whose financial bottleneck led the German CHS and then its subsidiary Frank & Walter and several other IT companies to (subsequent) bankruptcy in autumn 1999 .
The mark was then not used for a while. After the acquisition by the (then) Adam Riesig GmbH, the brand was revived and used for the sale of OEM products from the IT and CE range. At the beginning of October 2006, Maxdata AG announced that it would take over Yakumo. In mid-December the company announced that it no longer intends to buy.
On January 23, 2007, employees were told that the company would be liquidated, although the day before, Managing Director Jürgen Rakow had denied rumors of closings to the specialist trade magazine Computer Reseller News .
On January 28, 2007, it was announced that the Yakumo company was finally about to close. Sales were discontinued, goods still in stock were sold. All warranty and guarantee cases have been processed. The number of employees has been reduced from 48 (as of early 2007) to 3 (as of mid-2010, with management). However, according to its own statements, the company was not insolvent.
Yakumo GmbH has been based in Potsdam since 2007 , from 2013 in Langenburg at the address of Divaco AG & Co. KG, in July 2014 Yakumo GmbH was deleted through a merger with "ARIS GmbH" (also from Langenburg).
hardware
- Omikron, Pocket PC
- Quickstick TV Easy
- Navigation devices such as EazyGo
Individual evidence
- ↑ Register information . German Patent and Trademark Office , accessed on January 15, 2016 .
- ^ Yakumo website. Archived from the original on October 26, 2010 ; accessed on January 15, 2015 .
- ↑ crn.de: "Yakumo closes - When will Adam Riesig follow?", January 25, 2007. Archived from the original on November 12, 2007 ; Retrieved July 16, 2007 .