Ameropa trips
| Ameropa-Reisen GmbH
|
|
|---|---|
 |
|
| legal form | GmbH |
| founding | November 1, 1951 |
| Seat | Bad Homburg vor der Höhe , Germany |
| management |
|
| Number of employees | 120 |
| sales | EUR 103 million (2019) |
| Branch | tourism |
| Website | www.ameropa.de |
The Ameropa's GmbH is a German tour operator , based in Bad Homburg , which specializes mainly on short trips in Germany and its neighboring countries, rail travel and on club Special Tours. It was a wholly owned subsidiary of DB Fernverkehr AG . The name is an invented word, from the terms Ame America and Eu rope composed.
history
Ameropa was founded on November 1st, 1951 in Frankfurt am Main as a tour operator exclusively for guests from AME rica to Eu ROPA . The most important target group were the members of the US armed forces in Germany and the increasing number of tourists from the USA.
With the slow onset of the economic miracle , domestic demand for vacation travel also began to grow. In 1953 Ameropa therefore expanded its catalog to include destinations in the classic holiday regions of Germany, Austria , Switzerland and Italy and opened them up to German citizens. For these holiday destinations, Ameropa pursues the concept of package tours with exclusively marketed tourist trains with couchette and sleeping cars .
This specialization in rail travel made Ameropa an ideal addition to what was then the Deutsche Bundesbahn . In 1973, Deutsche Verkehrs-Kredit-Bank AG, today's DVB Bank AG , took over all of the business shares and consistently marketed the travel offers in the federal railway's own travel agencies of the German travel agency (DER) , the official Bavarian travel agency and the travel agency Rominger GmbH - Württemberg travel agency as well as in the later travel centers.
With the establishment of Deutsche Bahn AG , the shares of the wholly owned subsidiary of Deutsche Bundesbahn were transferred to the new parent company.
In 2001, Ameropa secured the Frantour brand for the German market, which had positioned itself as a Paris and France specialist. Finally, in 2003, she expanded sales to include Austria.
On January 23, 2020 it was announced that Deutsche Bahn had sold Ameropa to the private equity company Liberta Partners Opportunities GmbH (so-called leveraged buy-out ); the change in shareholders should take place on February 3, 2020.
Portfolio
Ameropa-Reisen GmbH is a tour operator with a focus on city trips in Germany and Europe as well as on rail adventure trips worldwide.
Hotel stays can be combined with various other services at Ameropa Reisen. For example, it is possible to book a return trip with Deutsche Bahn for a city trip and take advantage of various additional services on site.
These additional services are z. B. musicals and shows, museum visits, various wellness treatments, wine tastings or tickets for events.
The tour operator also offers rail adventure trips in Europe, Asia, Africa and America. These trips are either sold as packages or consist of travel modules that you can put together yourself. Other program focal points presented on the company's website are group tours for groups of 15 or more and last-minute offers.
sustainability
As a former subsidiary of Deutsche Bahn, Ameropa-Reisen GmbH offers an environmentally friendly travel alternative for offers with rail travel. The company is also a forest shareholder and offers sustainable travel with “Destination Nature”.
Web links
Footnotes
- ↑ Imprint - Ameropa-Reisen. Retrieved February 24, 2020 .
- ↑ Brief profile of Ameropa
- ↑ Rail travel operator Ameropa is sold. Retrieved February 24, 2020 .
- ↑ Brief profile: Almost 70 years of success in the market. In: www.ameropa.de. Retrieved June 29, 2020 .
- ^ Euro Business Communication Verlag GmbH: News. January 21, 2020, accessed January 27, 2020 .
- ↑ ameropa.de: product portfolio
- ↑ ameropa.de: We take responsibility for the environment