Business coaching

from Wikipedia, the free encyclopedia

A business coaching is a process-oriented form of counseling, are treated in the mainly professional topics. The aim of this form of coaching is fundamentally to accompany people in their professional development, to support them in recognizing their strengths and abilities and to use them in order to be sustainably successful and to experience the professional activity as fulfilling. In addition to the term business coaching, career coaching and professional coaching are also used, and the term coach for professional development is also common in the German-speaking world .

Unlike a consultant or a trainer , a business coach does not propose direct solutions to his customers, nor does he impart specialist knowledge or specific skills, but instead accompanies them in developing their own individual and sustainable solutions.

Target groups

Business coaching is mainly used in middle and upper management. In principle, however, people can benefit from business coaching in all phases of their professional life and regardless of their employment status. Career starters, employees and freelancers as well as successful entrepreneurs and top executives such as board members and managing directors - the term "executive coaching" is often used in this target group.

In terms of numbers, companies are the most important clients of business coaches: Almost 85% of the personnel developers and managers in Germany surveyed in the study "Marketing in Coaching - Coaching Study 2013" stated that they are looking for coaches on behalf of the company. In companies and organizations, the focus is often on accompanying change processes or the targeted promotion of employees, with the aim of promoting employees according to their strengths and skills and using human resources as sensibly and effectively as possible.

In addition to companies, private customers also use business coaching: to develop an optimal professional and career strategy, to support them in dealing with current professional challenges or in phases of professional reorientation or reorientation.

Typical topics in business coaching

The most important subject areas in business coaching include:

  • Professional reorientation: personal assessment, strength analysis and direction finding
  • Management tasks and skills
  • Dealing with and resolving conflicts
  • Career and professional development
  • Accompanying decisions and changes

There are also special topics such as B. the management of virtual teams or a targeted burnout prophylaxis.

Association

At the international level, business coaches have come together in the Worldwide Association of Business Coaches , founded in 2002 , an international association whose members currently come mainly from North America and Great Britain.

Individual evidence

  1. Christiane Grabow: Marketing in Coaching - Coaching Study 2013. Kindle Edition
  2. Nina Kreutzfeldt: Business Coaching: Typical topics and questions ( Memento of the original from August 8, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. . Retrieved August 29, 2013. @1@ 2Template: Webachiv / IABot / www.kreutzfeldt-coaching.de

literature

  • Gabriela Heller: Business Coach - not just for business. To what extent does business coaching also pursue a general development of the personality? In: Organizational Consulting Supervision Coaching. Vol. 17, H. 4, 2010, pp. 335-346.
  • Eckard König , Gerda Volmer: Handbook Systemic Coaching. For coaches and executives, consultants and trainers, Beltz 2012
  • Björn Migge : Business Coaching Manual. Beltz Verlag, Weinheim 2011, ISBN 978-3-407-36463-0 .
  • Walter Schwertl: Business coaching: the coach as mountain guide and court jester. VS Verlag, Wiesbaden 2009, ISBN 978-3-531-15626-2 .
  • Hans-Georg Huber , Hans Metzger: Meaningfully successful. Lead yourself and others. Rowohlt Taschenbuch-Verlag, Reinbek near Hamburg 2004, ISBN 3-499-61936-9 .
  • Hans-Georg Huber, Heribert Sterr-Kölln: Succession in family businesses. Making the generation change successful. An orientation book for business families and their advisors. Schäffer-Poeschel publishing house for economics, taxes, law, Stuttgart 2006, ISBN 3-7910-2472-8 .
  • Arist von Schlippe , Jochen Schweitzer: Textbook of systemic therapy and counseling I. Vandenhoeck & Ruprecht, Göttingen 2012, ISBN 978-3-525-40185-9 .
  • Arist von Schlippe , Jochen Schweitzer: Textbook of systemic therapy and counseling II. Vandenhoeck & Ruprecht, 4th edition 2012. ISBN 978-3-525-46256-0 .
  • Bernd Schmid : "Systemic Coaching - Concepts and Approaches in Personality Counseling". Bergisch Gladbach 2004