Carl-Arne Breger

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Breger's water jug
Diavox

Carl-Arne Breger (* 1923 ; † January 2009 ) was a Swedish designer , mainly of plastic products .

Carl-Arne Breger received his education between 1943 and 1948 at the Konstfack Art School in Stockholm . In 1953 he was recruited to the department for plastic products by the artistic director of the Gustavsberg manufactory , Stig Lindberg . There Breger, also known as "Mr. Plast" , designed a large number of everyday objects made of plastic. Among other things, a square bucket, from which the water could be better drained, and a citrus press with various accessories, which are in the Museum of Modern Art in New York, became knownis on display. A collector's item in great demand today is Breger's tall, narrow flower water jug, which could easily be hidden on the windowsill behind the curtain. Today (2007) you have to spend over 1,200 kroner for it, when it was new (1957) it cost 2.75 kroner.

From 1957 to 1959 Carl-Arne Breger was head of the Stockholm design office of Bernadotte & Bjørn ( Sigvard Bernadotte and Acton Bjørn ) and in 1959 he started his own office. A lot of objects were created here that are real design classics today and that are still found in many Swedish households: The Signature thermos for Husqvarna (1962), the Rex child seat for bicycles, made from a single orange-red, compression-molded piece (1975), various storage boxes for the refrigerator and the table packaging for the breakfast margarine Flora (1972). However, according to his own statement, he succeeded best with the Diavox desk phone for Ericsson (1975), which became the first standard pushbutton phone from the Swedish telephone company Televerket (now Telia Company ). The customer could easily replace the cover with a different color. The phone should last well into 2000, and it really did. Over 5,000 Dreger Design products have been designed over the years.

Literature and source

  • Svensk Industridesign, en 1900-talshistoria, Nordstedts förlag, 1997
  • Sköna Hem, 1900-talets svenska formgivare