Creative Region Linz & Upper Austria

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AustriaAustria  Creative Region Linz & Upper Austria GmbHp1
State level State and municipal level
position Public company (100%)
legal form GmbH
At sight Upper Austrian provincial government , magistrate of the provincial capital Linz
founding 2010
Headquarters Linz, Ludlgasse 19 ( tobacco factory ) Coordinates: 48 ° 18 ′ 40.5 ″  N , 14 ° 17 ′ 54.4 ″  EWorld icon
management Patrick Bartos (Managing Director)
Branch Agency for creative industries development
Website creativeregion.org

The Creative Region Linz & Upper Austria GmbH ( Creative Region for short ) was founded in 2010 to promote and support the development of the creative industry and to position Linz and all of Upper Austria as a creative industry location regionally, nationally and internationally .

History and agendas

The Creative Region serves as an information and service platform, ideas and project workshop, as well as a networking and brokerage company for companies and start-ups in the fields of music, arts and books, architecture and design, software and game development, as well as advertising and marketing, i.e. those who create work Sectors (cultural and creative industries, CCI). These form an important source of inspiration for Linz as a city of culture and the federal state with a focus on innovative technologies, and are typically located in the field of small and medium-sized enterprises  (SMEs). In Upper Austria around 2015 6,000 companies (around 20% of all of Austria) and 40,000 employees were assigned to the economic field.

In 2009 Linz was the European Capital of Culture ( Linz09 ), but at that time the neglect of local development was criticized. In 2010 the Creative Region was launched.

The city of Linz in December 2014 was as under the project responsibility of the Creative Region UNESCO City of Media Arts in the Creative Cities Network  of (UCCN) UNESCO added. Also in 2014, FAS Research named the Creative Region in an Austria-wide study as one of the most important national network nodes of the creative industries. In March 2015, the Creative Region was evaluated by the international consulting and research organization Technopolis Group. The “funding advice, networking and recognition as a UNESCO City of Media Arts” carried out by the Creative Region, according to the report, “have made a significant contribution to the regional, national and international positioning of Upper Austria and Linz as a creative industry location”.

In July 2017 the European Commission launched the Cultural and Creative Cities Monitor , which takes a close look at 168 European cities of all sizes. Linz was ranked as the second strongest cultural and creative city in Europe after Eindhoven, NL in the class “Cities with less than 250,000 inhabitants” among 64 cities across Europe. TrendingTopics.at .

Ownership structure and financing

It is jointly funded by the City of Linz and the Province of Upper Austria with 50 percent each and is based in the Linz tobacco factory .

It functions as a non-profit organization and receives funding from the city and the country.

activity

The company's tasks include coaching, workshops, marketing projects, network activities and the like, both in relation to the creative entrepreneurs themselves and the demand side. The funding projects are run together with OÖ Innovationsholding and Austria Wirtschaftsservice Gesellschaft . Important collaborations exist at the federal level with the umbrella organization creativwirtschaft austria and the Europe-wide Interreg IVC project CREA.RE - creative regions , as well as the partner cities of Linz in the UCCN program . On site, Creative Region cooperates in particular with Ars Electronica and the Linz Art University . There were project-specific collaborations with Nike and Lego and Google and Airbnb, among others .

The company's corporate design comes from Thomas Feichtner . For the strategic development of the program  formats, the Linz Institute for Qualitative Analyzes (LIquA) and KMU-Research Austria prepared their own study in 2012.

Publications

  • P. Bartos, M. Grünewald, T. Kreiseder, M. Plass, M. Reiter, G. Tremetzberger, J. Weiss: Welcome to the creative region. Three years of creative industry development in Linz and Upper Austria . Self-published. Linz 2015, ISBN 978-3-9504004-0-3 ( pdf , creativeregion.org).
  • Sonja Sheikh, KMU Research Austria, LlquA - Linz Institute for Qualitative Analyzes: Cluster and Potential Analysis of the Creative Industries Linz and Upper Austria. On behalf of Creative.Region Linz & Upper Austria GmbH, 2012/09.

Web links

Individual evidence

  1. Strategic Program Innovatives Oberösterreich 2020 (ooe2020.at).
  2. a b c d Creative.Region Linz & Upper Austria GmbH. linz.at  ›Politics / Administration› City of Linz Group , accessed February 3, 2016.
  3. a b Linz and Upper Austria. Area and potential analysis , Linz Institute for Qualitative Analysis and SME Research Austria, September 2011; Online ( Memento of the original from January 31, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. at Creative Region @1@ 2Template: Webachiv / IABot / creativeregion.org
  4. ↑ In 2016, an Austria- wide study on the creative industries will be carried out by the Institute KMU Research Austria : Competitiveness of cultural and creative industries for growth and jobs , cf. Projektliste Kreativwirtschaft ( Memento of the original from February 3, 2016 in the Internet Archive ) Info: The @1@ 2Template: Webachiv / IABot / www.kmuforschung.ac.at archive link was automatic used and not yet tested. Please check the original and archive link according to the instructions and then remove this notice. . kmuforschung.ac.at.
  5. Website UNESCO City of Media Arts (cityofmediaarts.at)
  6. "Made in Linz": The creative economy in Upper Austria is developing excellently . Wirtschaft.at, May 27, 2014.
  7. Katharina Warta: Evaluation of the Creative Region Linz & Upper Austria GmbH , technopolis group, January 15, 2015; Online  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. at Creative Region@1@ 2Template: Dead Link / www.creativeregion.org  
  8. ^ Cultural and Creative Cities Monitor , European Commission
  9. EU study: Linz Europe's No. 2 for creative professionals in cities with less than 250,000 inhabitants TrendingTopics.at, September 19, 2017
  10. a b Partnerships / Cooperations. ( Memento of the original from February 3, 2016 in the Internet Archive ) Info: The @1@ 2Template: Webachiv / IABot / creativeregion.org archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , creativeregion.org, accessed February 3, 2016.
  11. Members & Partners. creativwirtschaft.at, accessed February 3, 2016.
  12. Website CREA.RE - creative regions (crea-re.eu)
  13. Forum Creative Industries starts on November 6th in the tobacco factory - press release on Linz.at, November 5th, 2014.
  14. Lego man leaves Linzer puzzled. ORF.at, June 2, 2015.
  15. Linz must become Lego . meinviertel.at, June 16, 2015.
  16. Google meeting in the Tabakfabrik Linz IT-Press, May 24, 2016
  17. Airbnb design mastermind Steve Selzer: "Every creative person needs something to rebel against" TrendingTopics.at, June 9, 2017