Domus (magazine)
Domus is an Italian architecture magazine . It was first published in 1928. Since May 2013 the Berlin publisher Ahead Media has been publishing a German-language edition of domus.
| domus
|
|
|---|---|
| description | Architecture magazine |
| publishing company | Editoriale Domus |
| First edition | January 15, 1928 |
| Frequency of publication | per month |
| Editor-in-chief | Nicola Di Battista |
| Web link | Domus website (English) |
history
1928-1945
The magazine DOMUS with the title in capitals was published for the first time on January 15, 1928. The magazine was founded by the Barnabite Father Giovanni Semeria and the architect Gio Ponti , who ran it (with the interruption from 1941 to 1947) until his death in 1979. The first publisher was Gianni Mazzocchi, the subtitle of the first issues was: Architettura e arredamento dell'abitazione moderna in città e in campagna (“Architecture and interior design of the modern apartment in the city and in the country”). It was the first publication aiming to innovate architecture, interior design and Italian decorative arts. It also covered topics for female readers such as home crafts, gardening, and cooking.
Gio Ponti remained the editor of Domus until 1940 . In July 1941 the editors-in-chief were transferred to Massimo Bontempelli , Giuseppe Pagano and Melchiorre Bega and in October 1942 Pagano took over alone. A year later Bega became the sole publisher. DOMUS was published monthly until 1944, and in 1945 the publication was completely discontinued.
post war period
After the war, the magazine, now with the title domus in minuscule , was given a new graphic format under the direction of Ernesto N. Rogers ; the first issue in 1946 was number 205. In 1948 Gio Ponti returned as editor of the magazine now appeared twice a month. Since 1951 domus has only appeared once a month.
The 1950s and 1960s were marked by a wide variety of new ideas in architecture, art and design. domus registered and promoted the new tendencies and trends in architecture, but set high quality standards. This made the magazine an influential landmark in the international architecture debate.
In 1968 domus celebrated its 40th anniversary with issue no. 459 and reached its 500th issue in July 1971. In July 1976, Gio Ponti was replaced as editor by Cesare Casati . Ponti became an editor. In this new period the magazine gained international fame through translations in English and French, before shortly afterwards adopting its current bilingual form in Italian and English. In December 1978 domus celebrated its 50th anniversary with a large exhibition in the “Palazzo delle Stelline” in Milan .
After the death of Gio Ponti, Alessandro Mendini became editor-in-chief in July 1979 . The graphic design was entrusted to Ettore Sottsass . In 1985 domus was taken over by Lisa Licitra Ponti , Gio Ponti's daughter, on a trial basis. Mario Bellini became the new editor-in-chief and entrusted the design to Italo Lupi . The magazine continued to establish itself internationally. From 1988 to 1990 six editions with a Russian translation were published. A Chinese edition has been published since 1989.
In January 1992 Vittorio Magnago Lampugnani took over the editor-in-chief and in January 1994 entrusted the graphics to Alan Fletcher . At this point in time the magazine was already permanently bilingual. From February 1996 to July 2000 domus was headed by the Swiss François Burkhardt . For the first time in the history of domus , a non-Italian editor ran an international editorial team.
For the 70th anniversary of domus , Bob Wilson wrote the piece "70 Angels on the Façade", which premiered on December 1, 1998 at the Teatro Strehler in Milan. Deyan Sudjic took over the chief editor of domus in September 2000. The new graphic design of the magazine by Simon Esterson responds to a need for simplicity and clarity. The editorial structure consists of three macro departments and allows more space for opinions, views and criticism. Deyan Sudjic's goal was to widen the readership with a succinct style and the introduction of new topics such as car design and fashion without giving up the tradition of the magazine.
Current development
From January 2004 to 2007 the architect Stefano Boeri was the editor of Domus. He has radically changed domus magazine since taking office as editor-in-chief. The first cover (January 2004) made this clear with a photo of the Triennale uprising in 1968, which led to the closure or destruction of the “Large Numbers” exhibition. By choosing this photo, Boeri wanted to build on the tradition of architecture in connection with society and politics.
In addition to architecture and industrial design , art , cinema , anthropology , photography , philosophy was also discussed. From 2007 to 2010 Flavio Albanese headed the magazine, in April 2010 Alessandro Mendini was again, as in 1979, editor-in-chief of eleven issues of domus , followed by Joseph Grima in 2011 and Nicola Di Battista in 2013 .
readership
Most of the core readers have a university degree (78.8%) or a general degree (19.2%). Broken down according to professional groups, the following picture emerges: architects (45.7%), engineers and specialists in the construction industry (15.4%), interior designers (14.8%), designers (9.7%), professors and students (9, 6%), business owners and managers (4.8%).
Edition
- domus appears completely bilingual in Italian and English with a print run of 61,300 copies and is distributed in 88 countries.
- Distribution (national + international): 52,300
- the German-language edition of domus appears every two months with its own editorial content and with content that has been taken over and translated from Italian editions.
Market situation of architecture magazines
In 2003, the market for architecture magazines lost 4.5% compared to the previous year. Domus' market share only lost 2.3 percentage points in the same period. This is due to the fact that domus sales are mainly due to subscriptions and the international circulation.
literature
- Michael Kasiske: The absolute will to avant-garde and elegance . In: Welt am Sonntag , November 29, 2006, pp. 80/81
Individual evidence
- ↑ Dietmar Polaczek: Menschenregal and radio telephone ballet / Robert Wilson: "70 Angels on the Façade" for the magazine domus . In: FAZ , December 29, 1998, features section
- ↑ Editoriale Domus is not part of FIEG (Federazione Italiana Editori Giornali) and is in the monthly circulation statistics of this fieg.it not performed.