Edith Raymond Locke

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Edith Raymond Locke , or Edie Locke for short (born Edith Laub on August 3, 1921 in Vienna ), is an Austrian-American fashion journalist .

Life

Edith Laub is a daughter of Hermann Laub and Vera Hochberg. She attended the Realgymnasium from 1931 to 1938 in Vienna. After Austria was annexed to National Socialist Germany, she emigrated to the United States in April 1939 without her family . She learned the language, attended Brooklyn College from 1940 to 1942 and then studied at City College of New York and in 1945 at New York University . In 1945 she found a job in the advertising department of Harper's Bazaar , where she worked from 1945 to 1946 in its advertising department and from 1946 to 1948 was employed in customer acquisition at its subsidiary Junior Bazaar . In 1948/49 she also appeared in advertising at the Abbott Kimball Company fashion agency , before she was poached by Betsy Blackwell , who had been editor-in-chief of the women's magazine Mademoiselle since 1937 . Edie Locke went from assistant to associate to fashion editor at Mademoiselle . Mademoiselle also represented a literary claim among US women's and fashion magazines and opened up a new readership among college students in the 1960s. After Blackwell's departure in 1971, Locke became Editor in Chief . Before that, she had been a senior editor since 1967.

When other Cosmopolitan- style women's magazines entered the magazine market with a more sexualized presentation, she was fired by publisher Si Newhous in 1980 . In 1981 Locke founded the production company Edie Locke Productions and created his own half-hour television magazine You! which was broadcast weekly on the USA Network . In 1986 the show was taken over by Lifetime Television and integrated into a daily magazine in which she was an adviser. In 1994 she gave up her job at Lifetime and moved to Los Angeles , where she also worked again in the field of "fashion TV". Locke was a jury member for the Coty American Fashion Critics' Awards and a member of the women's advertising club . During her life she received several awards; including the Order of the Purple Garter Award . She was also a jury member for the Coty Awards organized by the American Fashion Critics and, in 1972/73, she was president of the fashion section of the National Newspaper Publishers Association , the association of American magazine publishers.

Locke is married to Ralph Locke and has a daughter named Katherine Dee. In 1965 she wrote the children's book The Red Door .

Works

  • The Red Door . Illustrations Anne R. Goodman. The Vanguard Press, New York 1965

literature

  • Ilse Korotin (Ed.): BiografıA. Lexicon of Austrian Women. Volume 2: I-O. Böhlau, Vienna / Cologne / Weimar 2016, ISBN 978-3-205-79590-2 , p. 2012.
  • Ursula Seeber (Ed.): Small allies. Displaced Austrian children's and youth literature . Picus, Vienna 1998, ISBN 3-85452-276-2 , p. 147.
  • Werner Röder; Herbert A. Strauss (Ed.): International Biographical Dictionary of Central European Emigrés 1933–1945 . Volume 2.2. Saur, Munich 1983, ISBN 3-598-10089-2 , p. 739.

Web links

Footnotes

  1. ↑ According to other sources also Dora Hochberg
personal data
SURNAME Locke, Edith Raymond
ALTERNATIVE NAMES Locke, Edie; Laub, Edith
BRIEF DESCRIPTION Austrian-American fashion journalist
DATE OF BIRTH August 3, 1921
PLACE OF BIRTH Vienna