Fenix outdoor
| Fenix Outdoor International AG | |
|---|---|
| legal form | Corporation |
| ISIN | CH0242214887 |
| founding | 1960 |
| Seat |
Zug , Switzerland
|
| management | Martin Nordin ( CEO ) |
| Number of employees | 2,476 |
| sales | 607.1 million euros |
| Branch | Outdoor equipment , outdoor clothing |
| Website | https://www.fenixoutdoor.se/ |
| As of December 31, 2019 | |
The Fenix Outdoor International AG is an internationally active group will be working on outdoor power equipment, which since 2014 Swiss train is established and due to its Swedish at the roots Stockholm Stock Exchange listed. The group continues to have offices in Solna and Örnsköldsvik in Sweden. He owns the formerly independent manufacturer Fjällräven , Primus , Tierra (all Sweden), Brunton, Royal Robbins (both USA) and Hanwag (Germany) and the Swedish, Finnish, Danish and German outdoor retailer Naturkompaniet , Partioaitta , Friluftsland and Globetrotter .
history
In 2002 Fenix Outdoor Ltd. based in Sweden.
In 2014, Fenix Outdoor International and Hamburg-based Globetrotter Versicherung GmbH jointly took over the Danish retail chain Friluftsland A / S. Fenix already took a 20 percent stake in Globetrotter at the beginning of 2014; the complete takeover of 100% will take place in mid-2015.
Since September 2019 at the latest, the three parts of the company, Naturkompaniet, Partioaitta and Globetrotter, have been using the same brand design with the colors green on a white background and bear logo.
Web links
- fenixoutdoor.se - Official website of Fenix Outdoor (Swedish)
Individual evidence
- ↑ a b c d FENIX OUTDOOR ANNUAL REPORT 2019. (PDF; 8.9 MB) Retrieved on April 16, 2020 (English).
- ↑ FashionNetwork.com, Olivier Guyot: Fenix Outdoor International creates sales giant with Globetrotter . In: FashionNetwork.com . ( fashionnetwork.com [accessed May 5, 2018]).
- ↑ Jan Schroder: Globetrotter mother Fenix takes over Danish outdoor outfitter . ( fashionunited.de [accessed on May 5, 2018]).
- ↑ Stephan Randler: Outdoor market: Fenix takes over Globetrotter completely. In: neuhandeln.de. June 17, 2015, accessed September 5, 2019 .
- ↑ See overview list [1] with online appearances [2] , [3] and [4] on September 5, 2019