Hochland SE
| Hochland SE
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|---|---|
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| legal form | European public company |
| founding | 1927 |
| Seat | Heimenkirch , Germany |
| management | Peter Stahl (CEO), Hubert Staub, Thomas Brunner |
| Number of employees | 5,238 (2019) |
| sales | 1.60 billion euros (2019) |
| Branch | Food production |
| Website | www.hochland-group.com |
The Hochland SE , based in Heimenkirch in Allgäu is a German food company owned by the family and one of the largest private cheese manufacturers in Europe.
history
Georg Summer and Robert Reich founded the Hochland cheese factory in Goßholz near Lindenberg in 1927 . The first product was a 2 kg block of Emmentaler processed cheese. In 1931 the company headquarters were relocated to Heimenkirch. Hochland has been the official partner and cheese supplier of McDonald's Germany since 1973 . The Swiss cheese manufacturer Fromalp, which was taken over in 2006, was sold to Emmi in 2010 .
In January 2017, Hochland acquired the US cream cheese producer Franklin Foods Inc. In 2016, it was the third largest cream cheese manufacturer in the USA with a turnover of around USD 140 million.
activities
Hochland is the market leader for processed cheese in Germany with a market share of 22% (as of 2008). Sales in 2017 amounted to around 348,000 t . The soft cheese division is represented by the French manufacturer Fromagerie Henri Hutin (FHH), which was taken over in 1978; in addition to its main brand Valbrie, FHH also produces private labels. The distribution and marketing of Hochland cheese under private labels is carried out by the subsidiary Bonifaz Kohler GmbH.
Since 1974 machines for processed cheese have also been manufactured by the subsidiary Natec.
In 2015, Hochland founded EVA GmbH , which produces vegan alternatives to cheese and dairy products. The production facility is located in Oberreute . The products are sold under the trade name "Simply V".
Locations
In addition to Heimenkirch, there are other locations, some with production facilities, in Schongau (Germany), Dieue-sur-Meuse (France), Barcelona (Spain), Kaźmierz , Węgrów (both Poland), Bucharest , Sighișoara , Sovata (both Romania), in Raos (in Ramenski rajon near Moscow), Prokhorovka and since the end of 2017 in Belinski (both Russia). Subsidiaries in Amol (Iran) and in Ukraine have meanwhile been sold or closed.
In 2008, Hochland took over the Grünland cheese factory including all rights to the “Grünländer” brand in Kempten (Allgäu) . At that time, “Grünländer” took second place in the sales ranking of all brands in the German hard and semi-hard cheese segment. At the end of 2010 this plant was closed by Hochland and has been idle ever since. Of the 80 employees at the Kempten plant, only six were transferred to the Schongau and Heimenkirch locations.
Hochland is controlled by HOCHLAND Holding GmbH & Co. KG, which is owned by the founding families and based in Heimenkirch.
Brands (selection)
- "Almette"
- "Grünländer" (takeover of this brand with the closed Grünland cheese factory in Kempten)
- "Highlands"
- “Patros”, white cheese and feta
- "Valbrie"
- "Gervais" (produced by the Danone dairy in Rosenheim)
Trade brands : (some umbrella brands , other types are produced by other manufacturers)
- "Roi de Trefle", Brie ( Aldi Süd; produced by Fromagerie Henri Hutin)
- "Couronne", Brie ( Plus ; also from FHH)
- "Alpenmark" herb kegs (Aldi Süd), processed cheese (Aldi Nord)
- “Hofmaier”, smoked cheese
- "Devinos", cheese matured in brine (Aldi Süd)
- "Devina", herder cheese (Aldi Nord)
- "Milbona", cheese matured in brine ( Lidl )
- "Mitakos", cheese matured in brine ( penny )
Individual evidence
- ↑ Hochland: Hochland Annual Report 2019. In: hochland-group.com . 2020, accessed on May 13, 2020 .
- ↑ Food Practice : Acquisition of Franklin Foods.Retrieved January 29, 2017.
- ↑ Lebensmittel Zeitung of April 18, 2008.
- ↑ Hochland founds its own company for vegan products | Branded items. Retrieved January 4, 2019 .
- ↑ Lebensmittel Zeitung of November 23, 2012.
Coordinates: 47 ° 37 ′ 41 ″ N , 9 ° 54 ′ 23 ″ E