Jacques Bertin

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Bertin in Porquerolles, 1971

Jacques Bertin (born July 27, 1918 in Maisons-Laffitte ; † May 3, 2010 in Paris ) was an important French cartographer who, with his book "Sémiologie graphique" 1967 (German edition 1974), was the first to provide a standard work on graphic theory and on General visualization.

He developed the theory of "graphical variables" with which he shows that a map symbol can be composed of color, shape, pattern, brightness, direction and size. Depending on the scale level of the data to be displayed, he suggests a specific use of the graphical variables.

In 1993 he was awarded the Mercator Medal of the German Society for Cartography . In 1999 he also received the Carl Mannerfelt Gold Medal from the International Cartographic Association .

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