Laura Marie Edinger-Schons

Laura Marie Edinger-Schons (born March 10, 1982 in Bochum ) is a German economist and university professor for corporate social responsibility at the University of Mannheim .

Career

After studying economics with a focus on international trade relations, marketing and social psychology at the Ruhr University in Bochum , Edinger-Schons received her diploma in 2007. In 2011 she did her PhD (“Summa cum laude”) with Mario Rese and Jan Wieseke on the topic “The Homo Economicus under Pressure: an Experimental Investigation of the Effect of Income and Stake on Ultimatum Game Responder Behavior”. After her dissertation, she worked at the chair for Sales & Marketing at the Ruhr University in Bochum. In 2015 she received her own position funded by the German Research Foundation as part of the research project “Talking is silver, silence is gold? Customer reactions to corporate communication about social and sustainable measures ”, which was awarded the“ German Science Prize 2015 ”worth € 20,000. In 2016 Laura Marie Edinger-Schons completed her habilitation at the Ruhr-Universität Bochum with her habilitation thesis "Essays in Corporate Social Responsibility and Marketing - CSR Strategy, Communication, and Innovative Pricing", for which she received the Wolfgang Ritter Prize 2017 and € 10,000 received the Roman Herzog Research Prize Social Market Economy 2018.

Edinger-Schons has been a full professor (W3) for Corporate Social Responsibility at the University of Mannheim since November 2016, after taking over the chair in Mannheim as a junior professor (W1) in January 2016. In research and teaching, Edinger-Schons works closely with startup companies, social enterprises and social organizations.

In November 2019, the business magazine Capital named Edinger-Schons as “Top 40 under 40” of the most important young talents from business, politics, science and society in Germany.

Research priorities

Her main research areas are:

• Perceptions of organizations from the stakeholder perspective (micro-foundation of CSR)
• Stakeholder involvement and empowerment
• Creating Shared Value & Social Impact Valuation
• Social Entrepreneurship / Intrapreneurship
• Innovative business models & sharing economy
• Sustainable consumption

Her research results have been published in journals such as the Journal of Marketing , Journal of the Academy of Marketing Science , Journal of Business Ethics, Marketing Letters, Corporate Reputation Review and the Corporate Social Responsibility and Environmental Management Journal.

Awards

• 2019 - "Top 40 under 40" in the science and society category of the business magazine Capital
• 2018 - Max Weber Prize for Business Ethics
• 2018 - Roman Herzog Research Prize for Social Market Economy
• 2017 - Wolfgang Ritter Prize 2017 (€ 10,000)
• 2017 - Teaching award from the Business Administration student body at the University of Mannheim 2017
• 2017 - AACSB Innovations that inspire Award 2017
• 2015 - German Science Award (€ 20,000)
• 2015 - Top Ten Young Scientists of the Year (Zeit and academics)
• 2014 - Overall Best Paper Award, AMA Winter Marketing Educators' Conference 2013–14 - Scholarship holder of the "Global Young Faculty"

Selected publications

Articles in scientific journals

• Scheidler, S., & Edinger-Schons, LM (2019): “Partners in crime? The impact of consumers' culpability for corporate social irresponsibility on their boycott attitude ", Journal of Business Research, forthcoming.
• Edinger-Schons, LM, Lengler-Graiff, L., Scheidler, S., & Wieseke, J. (2018): “Frontline employees as corporate social responsibility (CSR) ambassadors: A quasi-field experiment”, Journal of Business Ethics , 1-15.
• Scheidler, S., Edinger-Schons, LM, Spanjol, J. and Wieseke, J. (2018). "Scrooge posing as Mother Teresa: How hypocritical social responsibility strategies hurt employees and firms", Journal of Business Ethics.
• Edinger-Schons, LM, Sipilä, J., Sen, S., Mende, G. and Wieseke, J. (2018): “Are two reasons better than one? The role of appeal type in consumer responses to sustainable products, "Journal of Consumer Psychology, JCP, 28, 644-664.
• Hemmert, GAJ, Edinger-Schons, LM, Wieseke, J. and Schimmelpfennig, H. (2018): “Log-likelihood-based pseudo-R2 in logistic regression: deriving sample-sensitive benchmarks”, Sociological Methods & Research: SMR, 47, 507-531. DOI: 10.1177 / 0049124116638107.
• Waßmuth, N. and Edinger-Schons, LM (2018): “Are people really strange when you're a stranger? A longitudinal study of the effect of intergroup contact on host-country identification ", International Journal of Intercultural Relations: IJIR, 67, 58–70.
• Schons, Laura Marie, Cadogan, John, and Tsakona, Roumpini (2017): “Should Charity Begin at Home? An Empirical Investigation on Consumer's Responses to Companies' Varying Geographical Allocations of Donation Budget ”, Journal of Business Ethics, 144 (3), pp. 559-576, DOI: 10.1007 / s10551-015-2832
• Schons, Laura Marie (2017): “When Do Companies Have a Positive Duty to Engage in Philanthropy? An Empirical Application of Mieth's Five Criteria for Positive Duties of Individuals to the Corporate Context ”, forthcoming in Zeitschrift für Wirtschafts- und Unternehmensethik (zfwu).
• Ruiner, Caroline, Apitzsch, Birgit, Hagemann, Vera, Schons, Laura Marie, Wilkesmann, Maximiliane, Wolf, Steffen, and Salloch Sabine (2017): “Locum Doctors in German Hospitals: Reflection on a Mixed Methods Design Bridging the Micro and Macro Level of Organizational Behavior, ”forthcoming in the International Journal of Employment Studies.
• Schons, Laura Marie and Thöne, Philipp (2017): “Identification and Stereotypes as Determinants of Brand Extension Potential”, Journal of Innovative Marketing, 13 (1), pp. 33–54, DOI: 10.21511 / im.13 (1). 2017.04.
• Schons, Laura Marie, Scheidler, Sabrina, and Bartels, Jos (2017): “Tell me how you treat Your Employees! A Field-Experimental Study on Customers 'Preferences for Companies' CSR Efforts in the Employee Domain, ”forthcoming in Journal of Marketing Behavior.
• Ulke, Anne and Schons, Laura Marie (2016): “CSR as a Selling of Indulgences: An Experimental Investigation of Customers' Perceptions of CSR Activities Depending on Corporate Reputation”, forthcoming in the Corporate Reputation Review, doi : 10.1057 / s41299-016 -0005-0 .
• Hemmert, Giselmar, Schons, Laura Marie, Rese, Mario, Schimmelpfennig, Heiko and Wieseke, Jan (2016): “Log-Likelihood-based Pseudo-R2 in Logistic Regression - Deriving Sample-sensitive Benchmarks”, forthcoming in Sociological Methods and Research , doi : 10.1177 / 0049124116638107 .
• Schons, Laura Marie and Scheidler, Sabrina (2016): "Research cooperation between science and practice on the subject of" Corporate Social Responsibility "using the example of IKEA Germany", uwf UmweltWirtschaftsForum, pp. 1–9. doi : 10.1007 / s00550-016-0429-0 .
• Habel, Johannes, Schons, Laura Marie, Alavi, Sascha, and Wieseke, Jan (2016): “Warm Glow or Extra Charge? The Ambivalent Effect of Corporate Social Responsibility Activities on Customers' Perceived Price Fairness ”, Journal of Marketing: January 2016, Vol. 80, No. 1, pp. 84-105. doi : 10.1509 / jm.14.0389
• Haumann, Till, Güntürkün, Pascal, Schons, Laura Marie, and Wieseke, Jan (2015): “Engaging Customers in Coproduction Processes: How Value-Enhancing and Intensity-Reducing Communication Strategies Mitigate the Negative Effects of Coproduction Intensity”, Journal of Marketing , 79 (6), 17-33. doi : 10.1509 / jm.14.0357
• Schons, Laura Marie, Cadogan, John, and Tsakona, Roumpini (2015): “Should Charity Begin at Home? An Empirical Investigation on Consumer's Responses to Companies' Varying Geographical Allocations of Donation Budget ”, Journal of Business Ethics, doi : 10.1007 / s10551-015-2832-9
• Schons, Laura Marie and Steinmeier, Maria (2015): “Walk the Talk - How Symbolic and Substantive Corporate Social Responsibility Actions Affect Firms' Sustainable Financial Performance Depending on Stakeholder Proximity”, Corporate Social Responsibility and Environmental Management, June, 2015, doi : 10.1002 / csr.1381 .
• Schons, Laura Marie, Rese, Mario, Wieseke, Jan, Rasmussen, Wiebke, Weber, Daniel, and Strotmann, Wolf (2014): “There is Nothing Permanent, not Even Change - Analyzing Individual Price Dynamics in“ Pay-What-You -Want "Situations", Marketing Letters, Vol. 25 (1), pages 25-36; doi : 10.1007 / s11002-013-9237-2 .

Book contributions

• Schons, Laura Marie, Lengler-Graiff, Lars and Wenzig, Ulf (2017): "People, Planet, Positive: Determinants of a successful CSR strategy and communication using the example of the IKEA brand", case study in the German edition of Philipp Kotler's Marketing Management.
• Schons, Laura Marie (2017): “Do good and talk about it? Successful corporate social responsibility strategy & communication through understanding of customer preferences and skepticism ”, in: CSR and Marketing, editor Prof. Dr. Christopher Stehr, Publisher: SpringerGabler.
• Ruiner, Caroline, Apitzsch, Birgit, Hagemann, Vera, Schons, Laura Marie, Wilkesmann, Maximiliane and Salloch, Sabine (2016): “Medical action between professional ethos and financial incentives: a combination of qualitative, quantitative and experimental methods for comparing employees Doctors and Honorary Doctors ”in the anthology“ Materiale Analyzes ”, editors: Nicole Burzan, Ronald Hitzler & Heiko Kirschner.

Web links

• Website of Laura Marie Edinger-Schons at the University of Mannheim

Individual evidence

1. ^ Ruhr University Profile Mario Rese. Retrieved August 30, 2017 . 
2. ^ Ruhr University chair holder Jan Wieseke. Retrieved August 30, 2017 . 
3. ↑ IKEA customers: Not in the mood for embellished messages . In: Deutsche Netzwerk Wirtschaftsethik EBEN Deutschland eV (Ed.): FORUM WIRTSCHAFTSETHIK . August 4, 2017 ( forum-wirtschaftsethik.de [accessed October 20, 2018]).
4. ^ Roman Herzog Institute honors scientist from the University of Mannheim with the Social Market Economy Research Prize. University of Mannheim, August 12, 2018, accessed on October 20, 2018 . 
5. ↑ ^{a b} Business Administration professor among 40 under 40 young talents in Germany. August 16, 2018, accessed December 30, 2019 . 
6. ↑ Wolfgang Ritter Foundation Bremen. Retrieved August 30, 2017 . 
7. ↑ Student council honors professors for special commitment in teaching. Retrieved August 30, 2017 . 
8. ↑ AACSB Innovations That Inspire 2016. (No longer available online.) Archived from the original on August 30, 2017 ; Retrieved August 30, 2017 (American English). Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.