Motorex (company)

Bucher-Motorex Holding AG
legal form	Corporation (not listed)
founding	1917 Fritz Jenzer, 1920 Jenzer and Bucher, 1938 Bucher & Cie AG, 1947 Motorex.
Seat	Langenthal , Switzerland
management	Edi Fischer ; ( managing director ); Monique Regenass-Bucher ; ( VR President);
Number of employees	over 300 (2016)
sales	135 million CHF (2010)
Branch	Lubricants
Website	motorex.com

The Bucher Motorex Group is a Swiss family company . It is made up of three companies. Bucher AG Langenthal is the parent company responsible for the development, production and sales of lubricants , care and cleaning products of the Motorex brand . Motorex AG Langenthal specializes in industrial lubricants, and finally Motorex-Toptech AG, which plans and installs fluid supply systems for workshops. Motorex is the largest company in Switzerland that produces various types of lubricants and sells them in around 75 countries worldwide.

history

In 1917 REX was founded in Bützberg , initially specializing in the manufacture of leather and floor care products. In 1938 the company moved from Bützberg to Langenthal to the first company building in today's industrial zone.

The MOTOREX brand emerged from REX in 1947, under which lubricants and chemotechnical products were developed, produced and sold. For the time being, around one barrel per day sold. In 1965 the production and sale of shoe and floor care products of the REX brand was discontinued. Sales of engine and gear oil were around 1200 tons per year.

In 2001, the Motorex 1-liter engine oil bottle with integrated filler neck won one of 186 WorldStar Awards presented that year , an award for innovative packaging.

The company has 200 foreign representatives worldwide and sales in 2010 were around 135 million Swiss francs .

Sponsorship

In racing, Motorex has made a name for itself with special racing products that the company develops in cooperation with racing teams. These special formulations are oils that are optimized for racing. For example, KTM only uses Motorex for its racing teams (Factory Racing). The American AMA team, Yoshimura Suzuki, also uses these products.

The teams have collected 11 world championship titles in the off-road sector since 2005 with drivers such as Yves Demaria and Marvin Musquin; 8 world championship titles in the Enduro area where David Knight and Ivan Cervantes in particular stood out; Mat Rebeaud was able to secure the title in the freestyle competition several times ; and in the AMA Superbike she achieved successes with more than 7 championship titles from riders like Mat Mladin.

There are also partnerships in the mountain bike area. This includes Gunn-Rita Dahle Flesjå from the Multivan Merida Biking Team, who has been MTB world champion 8 times.

Products

Motorex sells lubricants for professional users in workshops and industry as well as for end consumers. The products are packed in different sized units; For example, there are 125 ml containers up to barrels and large containers for engine , gear and hydraulic oils .

The lubricant products include:

For cars: Xperience, Select, Concept, Profile, Topaz engine oils
For motorcycles: Power Synt, Cross Power, Top Speed, Formula, Legend engine oils, products for chain and air filter care, cleaning and maintenance products
For bicycles: assembly pastes for carbon, chain lubricants for dry & wet conditions and various cleaning products
For trucks / transport: Motor oils Focus, MC Power Plus, Universal
For marine: engine oils Ocean FS, Ocean SP, Jet Speed
For Alpine: Snowmobile Polar and Snowmobile Adventure engine oils, Corex Polar hydraulic oil, Alpine Cable Protect lubricant
For agricultural applications: Motor oils Farmer MC, Farmer UNI, Extra SAE

In the industrial sector products are designed for cutting metal machining one of the main business activities. In summer 2010 Motorex brought a world first in the field of metalworking fluids to the market. SWISSCOOL TRESOR PMC (Precious Metal Catalyst) is the first cooling lubricant that controls bacterial growth without the use of problematic substances. Bioactive precious metal catalysts swim in the emulsion to keep the bacterial population stable. Motorex also produces hydraulic oils, gear oils , fork oils , brake fluids , coolant and care products.

Motorex Toptech

This subsidiary of the Bucher-Motorex Group has specialized in the field of oil, grease and liquid handling. The services include planning and implementation of fluid handling systems, but also simple oil devices, grease guns and pumps.