Ned Herrmann

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William Edward "Ned" Herrmann (* 1922 ; † December 24, 1999 ) is known for his research in the field of creative thinking and the development of the four-quadrant model of the brain .

Life

He studied physics and music at Cornell University . In 1970 he became head of the Manager Training of General Electric . His main task was to redesign the training program in order to maintain or increase the productivity, motivation and creativity of the individual.

With his four-quadrant model of the brain, Ned Herrmann developed a modern type theory based on neuroscience. With this model, he systematically researched the different thinking styles of test participants. He found four main directions of thinking styles: analytical - organizational - emotional - visionary. With the support of General Electric, he developed the Herrmann Brain Dominance Instrument (HBDI) test on this basis , which is used to assess personalities and for cooperation training. After leaving General Electric, Herrmann founded the Herrmann International Institute , which, using the test , has specialized in consulting for individuals and organizations.

Herrmann's contribution to brain research earned him worldwide recognition. In 1992 he received the Distinguished Contribution to Human Resource Development Award from ASTD . In 1993 he was elected President of the American Creativity Association . In May 1995, the University of Alaska Fairbanks awarded him an honorary doctorate .

Works

  • The whole-brain concept for managers: which quadrant dominates you and your organization? Ueberreuter: Vienna 1997, ISBN 3-7064-0282-3
  • Creativity and competence. The unique brain. With the original questionnaire . Paidia Verlag: Fulda 1991, ISBN 3-89459-008-4
  • Creative brain . Brain Books: Lake Lure (NC) 1989, ISBN 978-0944850015

Web links

Individual evidence

  1. ↑ Biography ( Memento of March 6, 2005 in the Internet Archive )
personal data
SURNAME Herrmann, Ned
ALTERNATIVE NAMES Herrmann, William Edward
BRIEF DESCRIPTION American creativity researcher
DATE OF BIRTH 1922
DATE OF DEATH December 24, 1999