Oberalp (company)
| Oberalp SpA | |
|---|---|
| legal form | Spa |
| founding | 1981 |
| Seat |
Bozen , South Tyrol ( Italy )
 |
| management | Heiner Oberrauch |
| Number of employees | 600 (in 2016) |
| sales | EUR 125.2 million ( 2013 ) |
| Website | www.oberalp.com |
The Oberalp SpA is a management-led family company based in Bolzano . She has been working in the textile industry for five generations, manufacturing mountain sports articles.
history
In 1846 the Tyrolean cloth merchant Anton Oberrauch founded a business for cloth and fabrics in Bolzano . This company is the origin of today's Oberrauch Zitt fashion house and the Oberalp Group founded in 1981 by Heiner Oberrauch.
On July 8, 1935, Josef Liebhart, the director of the Munich saddler and upholsterer purchasing cooperative, founded the Salewa company as a subsidiary for saddle and leather goods. In 1982 Heiner Oberrauch took over the sales of Salewa for Italy with his Oberalp Group, founded in 1981. In 1990, Oberalp took over the Salewa brand entirely and changed the company name to Oberalp Deutschland GmbH, based in Aschheim .
In 2003 Salewa takes over the ski boot manufacturer Dynafit Sport GmbH from Molln, which belongs to Kneissl .
Companies and brands
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The Oberalp Group develops and manufactures mountain sports articles . It operates sports retail stores, wholesale and sports brand distribution.
Its own brands include Salewa, a specialist in mountain and alpine sports, as well as Dynafit, Pomoca and Wild Country. In addition, the brands Speedo, Fischer, Spyder, Barts, Armada and Rip Curl are sold in Italy and in some other European countries.
Climbing facilities
- The Salewa Cube climbing hall offers 2000 square meters of climbing space and is part of the company's headquarters in Bolzano. More than 200 climbers can climb the 180 different climbing routes at the same time.
- Salewa supported the construction of the Salewa via ferrata on the Iseler in the Allgäu Alps .
Web links
Individual evidence
- ↑ South Tyrol's Top 100
- ^ Oberalp Deutschland GmbH at Statista
- ^ Arnold Hermanns, Florian Riedmüller: Management Handbook Sport Marketing . Valen, 2008, ISBN 978-3-8006-3558-0 , pp. 449 ff . Excerpt from Google Books
- ^ History. Salewa, accessed October 22, 2016 .
- ↑ Lazar Backovic: Why a Munich company moved to South Tyrol - and has been growing ever since. In: Impulse. Impulse Medien GmbH, November 1, 2014, accessed on October 22, 2016 .
- ↑ Micaela Taroni: Salewa swallows former Kneissl brand Dynafit. In: Wirtschaftsblatt. February 5, 2003, archived from the original on October 22, 2016 ; accessed on October 22, 2016 .
- ↑ Joachim Hofer: A spaceship on the edge of the highway. In: Handelsblatt . October 13, 2011, accessed October 22, 2016 .
Coordinates: 46 ° 28 ′ 14.1 ″ N , 11 ° 18 ′ 49.7 ″ E