Shure
| Shure Incorporated
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|---|---|
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| legal form | Corporation |
| founding | 1925 |
| Seat |
Niles ( Illinois ), United States
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| Branch | Device manufacturer audio technology |
| Website | shure.de |
Shure Incorporated is an American manufacturer of audio technology , headquartered in Niles , Illinois . As of spring 2018, Shure has also had an office in Chicago , Illinois. The manufacturing facilities are located in the United States , Mexico and China . The European branch, Shure Europe GmbH, is located in Eppingen near Heilbronn .
The company was founded in 1925 by Sidney N. Shure and develops microphones , pick-up systems , headphones , wireless systems, earphones and in-ear monitors , among other things . Important sub-markets for Shure are the music industry , event and conference technology and, increasingly, consumer electronics .
Company history
In a small Chicago office, Sidney N. Shure founded the company in 1925 under the name Shure Radio Company , which initially sold radio kits. Three years later, Sidney's brother Samuel joined the company, which was henceforth called the Shure Brothers Company . Within a few years the company had 75 employees. Due to the general economic depression at the time, Samuel Shure left the company in 1930, but the word Brothers remained part of the name until the company was renamed Shure Incorporated in 1999 .
The collapse of the economy and the stock market, as well as the emergence of fully assembled radio receivers, put the young company to the test. A large part of the workforce had to be laid off and business came to a standstill. Sidney N. Shure completely changed his business concept. Instead of selling radio kits, Shure initially took over sales for a microphone manufacturer. In 1932, Shure's first own microphone, the 33N Two-Button, came onto the market, followed a year later with the company's first condenser microphone, the 40D . The company also tried its hand at developing new technologies: in 1935, it introduced the first crystal microphone , the Model 70 . In 1937 Shure developer Ben Bauer succeeded in designing the first directional dynamic microphone capsule: Unidyne . A technology on which every directional dynamic microphone is based. The first microphone with this capsule was the 55 Unidyne , whose successor ( 55SH ) became a microphone icon worldwide under the name "Elvis microphone". During World War II, Shure produced microphones for various uses in the US Army. Shure developed its own test procedures to meet the stringent U.S. military requirements that are still used in product development today.
In 1952 the 300 model came on the market, a ribbon microphone with which the frequency spectrum of a recording was to be significantly expanded. Today this technology is mainly used in the production of studio speakers . A year later, Shure introduced the first wireless system, Vagabond. It was the first fully functional wireless microphone and was powered by two batteries that were otherwise used in hearing aids. The SM series was originally intended for the studio (hence also SM - “Studio Microphone”), but actually musicians mainly opted for the microphones of the SM series. The first product in this line, the SM57 dynamic microphone , appeared in 1965 and is still used today. In 1966 the SM58 came onto the market. It is still one of the microphone classics today. The microphone was first tested at performances by the Rolling Stones and The Who .
In 1995 Sydney N. Shure died at the age of 93 and his wife Rose L. Shure took over the management. She received the NSCA's Per Haugen Lifetime Achievement Award in 2010 for her life's work and services to the audio industry.
In 1997 Shure introduced the PSM 600 in -ear monitoring system , which replaced large monitor speakers. The additional systems PSM 900 and PSM 1000 came onto the market in 2009 and 2011 respectively.
In 2003 Shure received a Technical Grammy from the National Academy of the Recording Arts and Sciences for his developments in audio technology.
With the introduction of the SE Sound Isolating earphones as the successor to the E earphone series in 2007 and the introduction of the first headphones in 2009, the audio technology manufacturer is increasingly addressing hi-fi consumers.
International branches:
- 1991: Foundation of the European subsidiary Shure Europe GmbH in Heilbronn / Germany. In 2011, together with Shure Distribution GmbH, they moved to the new European branch in Eppingen with an attached logistics center and audio and video studio.
- 1999: Shure Asia Limited subsidiary founded in Hong Kong .
- 2017: Establishment of the Shure Brasil branch in São Paulo .
Microphones
Shure established itself in the microphone market primarily with the SM57 and SM58 microphones. The SM58 with its spherical grill is a classic among live vocal microphones. The microphone icon 55 Unidyne was inducted into the Technology Hall of Fame in 2008 and into the permanent exhibition "Architecture and Design of the 20th and 21st Centuries" at the Art Institute of Chicago in 2017 .
Motif series
In 2015, Shure introduced the Motiv series of various digital condenser microphones that are primarily tailored to consumers outside of professional audio technology. The microphones enable plug-and-play recordings by means of a direct connection to iOS and Android devices as well as Mac and PC . The digital stereo condenser microphone MV88 has a Lightning connector and is suitable for mobile audio and video recordings with iOS devices. The MV51 large-diaphragm digital condenser microphone with a retro rib look was designed primarily for amateur musicians.
Radio microphones / radio systems
Shure develops and sells various products in the field of wireless radio transmission. In 2017, the company presented the GLX-D Advanced Digital Wireless and Axient Digital Wireless systems for professional, interference-free and stable transmissions. Another digital wireless system is the QLX-D , which has been available since 2014 . In the field of vocal microphones, Shure introduced the KSM9, a live microphone with a double diaphragm and switchable directional characteristic, in 2006 . The KSM8 with Dualdyne technology was launched in 2016 and is a dynamic microphone with a double diaphragm.
Earphones / in-ears
Sound isolating earphones
As the successor to the E series of earphones , Shure introduced the SE sound isolating earphones in 2007 . The modified design of the in-ears enables passive noise isolation, in which the so-called sound absorption is used. In this way, up to 37 dB can be shielded. The in-ears are also used for monitoring on stage.
In 2013 Shure launched the SE846 with a patented low-bass filter that enables real subwoofer operation with an in-ear. In 2015, the KSE1500, the world's first noise- isolating electrostatic earphone system, was presented. With electrostatic technology, the membrane in the earphone is set in vibration by an electric field. The almost massless diaphragm, which vibrates faster as a result, creates a realistic sound. The KSE1200 followed in 2018 , an electrostatic earphone system without an integrated dialogue-to-analog converter. In 2017 Shure expanded the SE series to include the Bluetooth- enabled sound isolating earphones SE112 Wireless and SE215 Wireless . In May 2018, all Shure sound isolating earphones were also equipped with a Bluetooth module.
In-ear monitoring
In addition to suitable earphones, wireless monitoring systems are primarily used today for in-ear monitoring on stage. These consist of a transmitter for the sound controlled on the mixer and pocket receivers for the artist on stage. This market was opened up for Shure in 1997 with the introduction of the PSM 600 . Further developments in wireless monitoring technology include the PSM 900 and the high-end monitoring system PSM 1000 . Both systems are based on the patented “Audio Reference Companding” technology for improved wireless sound quality. The PSM 1000 , introduced in 2011 , was developed primarily for professional use at large shows.
headphone
Shure headphones were first launched in 2009. The SRH series includes models for studio applications , audiophile listening to music and DJ applications . The headphones are distinguished by an open or closed design. With open transducer systems, sound travels both outside and inside, while closed headphones largely exclude outside sound.
Conference and discussion systems
Shure has also been active in the AV market for conference and discussion systems since the 2000s, offering solutions as permanent installation or rental for conference rooms. Different technologies for use in audio and video conferences also enable the integration of interpreter functions and online streaming. Shure received the Global Presence Alliance's Vendor Excellence Award in 2016 and 2017 for the world's leading manufacturers of AV and UV systems.
Pickup systems
In addition to the development and manufacture of microphones, Shure also gained a high level of recognition around the world from 1937 onwards through the manufacture of a large range of pickups for turntables . In 1958 the production of pickups for playing stereo records started .
Due to the general acceptance of the CD player towards the end of the 1980s, the demand for pickup systems decreased drastically and the OEM business also stagnated . Shure considered retiring from the phono market.
Since 1995, Shure has been revising its product range and manufacturing processes under new management of the phono division. This made it possible to produce significantly smaller quantities, to maintain the usual quality standards at an acceptable market price and to find reliable suppliers. At the top of the electromagnetic ( moving magnet ) hi-fi pickup systems from Shure since 1964, the V15 , which was valued by discerning music lovers , was continuously improved until 1997 (denoted by the Roman numerals II-V). The production of the last V15 series V15VxMR ("MR" stands for Micro-Ridge , a special stylus grind) ended in 2005. After more than 40 years of construction, it was the longest-produced pickup system in a Shure product series.
In the summer of 2018, Shure finally stopped all production of hi-fi and DJ pick-up systems.
Web links
Individual evidence
- ↑ http://www.fundinguniverse.com/company-histories/shure-inc-history/
- ↑ https://shuredeutschland.wordpress.com/2014/12/05/das-55-unidyne-feiert-75-jubilaeum/?iframe=true&preview=true/
- ↑ https://www.soundandrecording.de/equipment/shure-sm58-alles-ueber-das-legendaere-gesangsmikrofon/
- ↑ https://www.mixonline.com/technology/nsca-presents-lifetime-achievement-award-shure-chairman-rose-l-shure-378965
- ↑ Archived copy ( memento of the original from September 1, 2012 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ https://www.soundandrecording.de/equipment/shure-sm58-alles-ueber-das-legendaere-gesangsmikrofon/
- ↑ https://www.bonedo.de/artikel/einzelansicht/shure-motiv-mv51-test.html
- ↑ https://www.appgefahren.de/shure-se112-und-se215-wireless-erstmals-bluetooth-inears-im-portfolio-des-audio-spezialisten-208328.html
- ↑ http://soundhub.audio/whats-the-difference-between-shures-kse1500-se846-earphones/
- ↑ https://www.fairaudio.de/lexikon/flaechenstrahler/
- ↑ http://soundhub.audio/whats-the-difference-between-shures-kse1500-se846-earphones/
- ↑ https://www.amazona.de/test-shure-psm-1000-in-ear-personal-monitoring-system/
- ↑ http://blog.shure.com/audio-reference-companding-the-basics/
- ↑ https://www.amazona.de/test-shure-psm-1000-in-ear-personal-monitoring-system/4/
- ↑ https://www.bonedo.de/artikel/einzelansicht/testmarathon-kopfhoerer-fuers-studio.html
- ↑ https://www.promedianews.de/business/shure-erhaelt-auszeichnung-der-global-presence-alliance/
