Advertise & Sell
|Advertise & Sell|
|description||Trade journal for the communication and media industry|
|publishing company||Publishers Advertise & Sell ( Germany )|
|First edition||April 4th 1963|
|Frequency of publication||15 times a year|
|Sold edition||18,787 copies|
|( IVW Q1 / 2020)|
|Widespread edition||20,266 copies|
|( IVW Q1 / 2020)|
|executive Director||Karl Ulrich|
Werben & Sell (abbreviated W&V ) is a trade journal for the communications and media industry that is published by Werben & Sell . This in turn belongs to the Süddeutscher Verlag . Its circulation was 18,787 copies in the first quarter of 2020, a decrease of 41.9 percent since the first quarter of 1998.
The magazine was first published on April 4, 1963, at that time still in the Europa Fachpresse Verlag . The initial print run was 6,300 copies. The target group are marketing and advertising professionals from agencies, media and advertising companies.
The publishing house has bundled a large part of its products under the umbrella brand W&V since 2009. The media & marketing magazine was renamed to W&V Media , and W&V Praxis and special issues appear regularly under the name. In addition, the publisher maintains the classifieds markets W&V Wer Wo Was , W&V Markt and W&V Spots . With the job network , a network for job offers is operated.
In January 2013, the day of publication of Werben & Sell was swapped with that of the Kontakter publication , which is also published by Weben & Sell. The magazine, which up to now appeared on Wednesdays, then always appeared weekly on Mondays.
Since January 2019, the magazine is no longer published weekly, but 15 times a year.
The web portal W&V Online (wuv.de), which has existed since March 3, 1997, is one of the specialist portals with the highest reach in the communications and media industry , with an average of 1.8 million unique visits per month . The online services also include the W&V iPad and iPhone app, the Facebook fan page, a Twitter channel, the newsletter and "W&V Research" with a search engine for case studies and campaigns .
- Advertise & Sell ivw.eu
- History of the Süddeutscher Verlag. Retrieved April 15, 2013 .
- Brand overview. (No longer available online.) Advertise & Sell, archived from the original on April 20, 2013 ; Retrieved April 15, 2013 .
- Uwe Mantel: "w & v" and "Kontakter" swap publication days. In: DWDL. January 7, 2013, accessed April 16, 2013 .
- "Advertise & Sell" will soon no longer be available weekly . dwdl.de, October 18, 2018.
- Kathrin Boll: www.wuv.de 20 years . wuv.de, March 3, 2017, accessed on March 31, 2019.
- Online usage data March 2017. Information community to determine the distribution of advertising media, accessed on April 18, 2017 .