Wikinomics
Wikinomics (quasi Wikinomie ) describes a form of economic activity with special forms of cooperation. The term was coined in 2006 by the Canadian Don Tapscott .
People work after the performance self-organized without hierarchies and rigid organizational structures together on projects: From the open-source software development (eg. Linux ) via the online encyclopedia Wikipedia through to the analysis of the human genome ( Human Genome Project ). Other examples are Myspace , YouTube and Flickr .
The book of the same name, Wikinomics , reports on successes in the private sector. The Goldcorp challenge is mentioned as well as the participation of IBM in the Apache HTTP server and the internal communication of employees of the Geek Squad about Battlefield 2 .
This form of economic activity is only made possible by the Internet, i. H. a global infrastructure in which the costs of bundling work , knowledge and capital (so-called collaboration costs ) are almost eliminated. Tapscott names four factors that are characteristic of Wikinomics:
- voluntary cooperation,
- Openness,
- a culture of sharing and
- global action.
Wikinomics integrates consumers into the production process as prosumers . In this respect, according to Tapscott, the movement is in a sense the opposite of the enslavement of people in earlier times. The driving force behind Wikinomics, the digital natives of the Net Generation, produces added value for the entire economy on the basis of voluntariness.
See also
- Crowdsourcing
- The wisdom of the many
- Open innovation
- Open Access
- Open source
- Open Business (as defined by Wikinomics)
- Open system
- Free content
- Web 2.0
- Collective invention
- Collective intelligence
- Individualized mass production
- The long tail
- Idea management
- Innovation controlling
- Corporate cybernetics
- Complex system
- Systems theory
- Free rider problem
literature
- Don Tapscott & Anthony D. Williams: Wikinomics: How Mass Collaboration Changes Everything. B&T, New York 2006, ISBN 978-1-59184-138-8
- Wikinomics. The revolution on the net. Hanser, Munich 2007, ISBN 978-3-446-41219-4
Web links
- www.wikinomics.com
- BusinessWeek: Innovation in the Age of Mass Collaboration (February 1, 2007)
- Enterprise 2.0 Conference Boston: "Winning with the Enterprise 2.0" Presentation by Don Tapscott (English) (June 18, 2007)
- Open website for the final chapter (Website for the public to create the "unwritten chapter")
- "Wikinomics - Harnessing collaboration outside and inside the corporation" published in Vodafone Receiver Magazine issue 19