ATV (Pakistani TV channel)

Atv Pakistan

Country	Pakistan
Ownership
Owner	Shalimar Television Network

ATV - A Shalimar Television Network Channel

The phenomenal growth of the channel can be best judged from the fact that the Channel which had its only transmitting station at Islamabad in 1990 now operates with 20 stations covering all major cities and commercial centres of Pakistan.

ATV

ATV is Pakistan's largest privately operated terrestrial television network with the 2nd largest national viewer ship base. Launched on June 24th, 2005. ATV has made a place in the minds and hearts of its viewers in a record time. ATV is watched throughout Pakistan terrestrially (on antenna) and in 86 countries of the world including the Gulf States On Asia Sat-3. ATV today is a symbol of quality television entertainment in Pakistan. With its reach and impact ATV has forward looking vision that draws strength from the rich religious and cultural traditions of the land.

ATV's role during and after the traumatic Earth Quake experience in Pakistan has been widely appreciated at home and abroad.

ATV has launched a host of fresh and entertaining programs in its new quarter keeping in view all segments of its diverse viewer ship that range from urban to rural and terrestrial to international. The programs that are scheduled in the new quarter represent women, children, youth and all other age, social and income groups. ATV's drama, music, fashion, showbiz, current affairs and agriculture programs are designed to cater to the varying entertainment taste buds and information needs of its esteemed viewers.

ATV also gives special importance to religious programs. Our religious programs are objective and balanced with an enlightened out look on worldly and spiritual matters.

ATV has also launched its daily main News Bulletin at 8:45 PM and 5 minutes news bulletins every hour –on-the-hour.

ATV is proud to present the details of its new quarter programs.

Company Management Chairman: Abdul Jabbar Managing Director: Muhammad Tariq Toor Director Programs: Hammad Ghaznavi

The ATV stations are located at Islamabad, Karachi, Lahore, Faisalabad, Sialkot (Daska), Multan, Bahawalpur, Larkana, Hyderabad ,Sukkur, Peshawar, Mangora, Qalat, Batkhail, Khuzdar, Thandiani, Sahiwal, Sibi, Quetta and Tando Allahyar covering over 50% of the population.

The success of ATV is primarily attributable to its extremely popular family entertainment programs. The program mix is Entertainment 40%, Information 37 % and Education 23%.

All the capital and running expenses of this company are met from its own resources. No government grant, budgetary allocation or subsidy was ever acquired.

Popular Shows and Plays

• Chand Girhan
• Dasht
• Kashkol
• Red Card
• Sitara Aur Mehrunnisa
• Nadan Nadia
• Music Channel Chart
• Jaal
• Khawaja Online
• Aaina Aik Chehray Do
• Hairat Kada
• Awaaz
• Band Gali Ka Chand
• Kaise Aye Qarar
• Kaanch Kay Jugnoo
• Dil Tamanna Aur Tum

A-NEWS

The broadcasting setup of SRBC clicked on the very outset and played a major role in the prosperity and stability of the Company. In spite of being an entertainment channel, the ATV has always maintained its great record for breaking the most important news in country, earlier than any other channel.

One of the special features of A-News is The "A.District News". Local news from all across the Pakistan are collected and broadcast here, ATV is the only channel with such a widespread network of reporters in even the most small towns of Pakistan's each province. But some times this channel speak some lies as well.

ATV is poised to lead the news coverage of Pakistan from Front. The Recent Death of Benazir bhutto had lots of different changes of Newsreporters.

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