Agoda
| Agoda Company Pte. Ltd.
|
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|---|---|
 |
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| legal form | Limited & Co. KG |
| founding | 1998 |
| Seat | Singapore |
| management | Michael Kenny (co-founder) Robert Rosenstein (co-founder) John Brown (CEO) Omri Morgenshtern (COO) |
| Number of employees | more than 3,700 (2019) |
| Branch | Tourism |
| Website | www.agoda.com |
Agoda Company Pte., Ltd. is an online hotel booking platform headquartered in Singapore and has been part of the US tourism group Booking Holdings (NASDAQ: PCLN) since 2007 . The company has offices in more than 53 cities in over 30 countries and employs more than 3,700 people. In addition to the headquarters in Singapore, there are offices in Budapest , Bangkok , Hong Kong , Kuala Lumpur , Sydney and Tokyo as well as representative offices in important cities in Asia , Africa , Europe , the Middle East and America .
history
The company was founded in the late 1990s by Michael Kenny under the name PlanetHoliday.com. The original concept was to use the emerging power of search engines to fill a perceived information vacuum of hotel and travel information.
Kenny, originally from Long Island, New York , emigrated to Thailand in the late 1990s and set up the website together with a small business on the island of Phuket . In 2002 the company moved from Phuket to Bangkok and in 2003 added PrecisionReservations.com as a partner website, designed to sell reservations through affiliate websites. Later in 2005, PlanetHoliday.com and PrecisionReservations.com were merged under the name Agoda, and then in 2007 by the Priceline Group , the world's largest online hotel room provider. The Priceline Group is listed on NASDAQ (Nasdaq: PCLN) and is part of the S&P 500 stock market index . The Priceline Group was renamed Booking Holdings in 2018 (NASDAQ-100: BKNG).
In 2016, the Priceline Group took over Woomoo, a startup based in Taipei . Agoda and Woomoo cooperate in the development of mobile apps.
In 2018, Rob Rosenstein was promoted to Chairman of Agoda and John Wroughton Brown to be the new CEO. Omri Morgenshtern was appointed as the new COO as part of the Qlika acquisition.
In July 2019, Agoda released the Mix and Save feature , which enables customers to split their hotel stays across multiple rooms to save costs. In September 2019, Agoda started a cooperation with Digitas.
Web links
Individual evidence
- ↑ a b Priceline.com acquires asian online hotel reservation service co Agoda. In: reuters.com. November 8, 2007, accessed November 29, 2019 .
- ↑ Via Agoda. In: agoda.com. Retrieved November 29, 2019 .
- ^ Bangkok Post Public Company Limited: Boom at the inn. Retrieved November 29, 2019 .
- ^ Name change: The Priceline Group becomes Booking Holdings. In: fvw.de. February 22, 2018, accessed November 29, 2019 .
- ↑ Taipei-based startup Woomoo acqui-hired by Priceline. In: TechCrunch. May 24, 2016. Retrieved November 29, 2019 (American English).
- ^ Agoda names new CEO. In: nationthailand.com. May 11, 2018, accessed December 5, 2019 .
- ↑ Agoda launches Mix and Save to help travelers find better accommodation deals »Agoda: Check in, step out. Retrieved December 5, 2019 .
- ↑ Chloe Phelps: 5 Reasons Why Agoda's Mix and Save Feature Could Be Disastrous for Hotel Operations. In: Hotel-Online. Retrieved December 5, 2019 (American English).
- ↑ Avelyn Ng: Agoda appoints Digitas for data-driven content marketing across 8 Asian markets. September 17, 2019, Retrieved December 5, 2019 (American English).