Bravo girl
| BRAVO GiRL! | |
|---|---|
|
|
| description | Girls magazine |
| publishing company | Bauer Media Group ( Germany ) |
| Headquarters | Munich |
| First edition | 1988 |
| Frequency of publication | per month |
| Sold edition | 49,607 copies |
| ( IVW 2/2020) | |
| Widespread edition | 49,796 copies |
| ( IVW 2/2020) | |
| Editor-in-chief | Yvonne Huckenholz |
| Web link | bravo.de/bravo-girl |
| ISSN (print) | 0939-8511 |
Bravo Girl (official spelling BRAVO GiRL! ) Is a girls' magazine from the Bauer Media Group . It was published every two weeks until May 2015 and has been published monthly since then. The sold circulation is 49,607 copies, a decrease of 91.2 percent since 1998.
target group
Bravo Girl is supposed to deal with issues for girls , which in practice are about puberty from the perspective of girls, fashion and lifestyle. The color scheme with a large proportion of pastel tones should also appeal to girls in particular. The magazine is aimed at people between the ages of 12 and 17. The magazine was launched in 1988 as an offshoot of Bravo magazine . Trademarks are the enclosed accessories and posters .
Edition
Bravo Girl is one of the German magazines with the greatest loss of circulation in recent years. The number of copies sold has fallen by 91.2 percent since 1998. It is currently 49,607 copies. This corresponds to a decrease of 513,487 units. The share of subscriptions in the circulation sold is 16.9 percent.
Development of the number of copies sold
- The frequency of publication was changed from biweekly to monthly in May 2015.
criticism
The Bravo Girl was accused, among others, of Astrid Rothe-Beinlich - spokeswoman for women's politics for Bündnis 90 / Die Grünen - and the Green Youth of having published sexist and inhuman jokes in their November 2007 issue 25.
The taz accused Bravo Girl of restricting the representation of boys as far as possible to aestheticists and those who see girls as sex objects.
Feminists such as B. Alice Schwarzer , Ursula Lebert or Conny Hermann accused “Bravo Girl” of turning the readers into uncritical, apolitical and egocentric young women by choosing the topics and focusing on externalities.
Web links
Individual evidence
- ↑ BRAVO GIRL! will be published monthly in future at dnv-online.net, May 19, 2015
- ↑ according to IVW ( details on ivw.eu )
- ↑ according to IVW , ( details on ivw.eu )
- ↑ according to IVW , second quarter 2020 ( details and quarterly comparison on ivw.eu )
- ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
- ^ Letter from Astrid Rothe-Beinlich to the Bravo editorial team ( Memento from March 4, 2016 in the Internet Archive )
- ^ Taz: role models in the "Bravo Girl". The Dream Boy's Confession , December 14, 2007