Carsten Dreßler

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Carsten Dreßler (born January 31, 1843 in Horn-Lehe ; † July 19, 1929 in Bremen ) was an entrepreneur and owner of the Bremer Dreßler brewery .

Dressler-Lager beer glass.JPG

biography

Dreßler comes from a farming family in the Bremen suburb of Horn-Lehe. In his first marriage he was married to Adelheid Docken, the daughter of the farmer and landlord Zum Schorf , Hermann Docken.

Dreßler spent his youth in Horn, where his father ran a farm in Lehester Feld. Instead of taking over his father's farm, he went to Bremen in 1864 in order to earn the money for the crossing to the United States . The liking for urban life and the knowledge and skills he acquired at the Johann Wilhelm Bergmann brewery prompted him to give up his plans to emigrate and to create a living in Bremen.

Brewery founder

Beer mat of the Dreßler brewery, Bremen
Carsten Dreßler's grave in the Riensberg cemetery in Bremen

In 1870 Dreßler bought a house at No. 33 Faulenstrasse to build a small brown beer brewery , where he brewed the first beer on April 21, 1871. Dressler's beer was well received in the city and the surrounding area, so that he was soon able to expand his business. Started with a cart for sales in 1871, the number of horses in 1877 numbered five animals. He used the profits to purchase modern machines and several neighboring houses.

In 1883 he began selling a porter brewed according to an English recipe . The company experienced a severe setback when the Senate warned against the consumption of brown beer made from uncooked water on the occasion of the Hamburg cholera epidemic of 1892 . The consequences were so detrimental that Dreßler had to think about selling his business at times. After a long argument, the warning was withdrawn and Dreßler was able to quickly make up for the loss. The fact that he has also been brewing lager beer since 1894 contributed to this . Since 1894 the company called Germania-Brauerei C. Dreßler . Thanks to the quality of his products and the rapidly increasing beer consumption in Germany, he succeeded in expanding into a large company in the years before the First World War .

The acquisition of the H. Bremermann brewery was followed by the acquisition of the brewery from Johann Brüning in Hohentorstrasse. Dreßler united his company here, in which he also took up the Hansa brewery JH Könekamp in 1907 . Sales rose from 8,000 hectoliters in 1900 to over 40,000 hectoliters in 1914. The export of pale beer came to a standstill due to the First World War, but was resumed soon after it had ended. The company owed it to her that it was able to maintain its independence in the difficult post-war and inflationary period . The later course of the 1920s brought further growth with the rise in beer consumption. Not only could sales in the city and exports be expanded, the publishing districts in the province were also expanded significantly. In 1928, a year before Dreßler's death, annual sales reached 107,000 hectoliters and 8 million bottles of beer.

Dreßler remained the head of his company until old age. He was buried in the Riensberg cemetery . His sons, who had been by his side as partners since the turn of the century, continued the work. In 1954, the Holsten brewery from Hamburg acquired a majority stake in the company. In 1975 the brewery was shut down and in the early 1980s the rest of the operation was closed and delivery was relocated to Dreye .

Honors

On January 7, 1969 the Senate decided to give a street in the Bremen- Arsten district the name Carsten-Dreßler-Straße .

See also

literature

Web links