Christian Friege

Christian Friege (2011)

Christian Friege (* 1966 in Lübeck ) is a German management consultant and manager .

After graduating from the Johanneum zu Lübeck and an apprenticeship at the Dresdner Bank , he studied business administration at the University of Mannheim and then moved to the Chair of Marketing at the Faculty of Economics at the Catholic University of Eichstätt-Ingolstadt (WFI - Ingolstadt School of Management). With a dissertation on "pricing policy for services in the business-to-business marketing" He was here in 1995 his doctorate .

From November 1995 he worked at Bertelsmann , first as assistant to the CEO in Gütersloh , then in New York . From 2000 to 2004 he was Chief Executive of the Bertelsmann subsidiary Book Club Associates (BCA) in London , and from June 2003 to January 2005 he was Director of the Direct Marketing Association (UK).

From January 2005 to the end of 2006 he was the customer director ( CCO ) at debitel . Since January 2007 he has been an independent management consultant .

From September 2008 to the beginning of May 2012 he was at the head of the energy supplier Lichtblick AG , initially as managing director , from July 2009, after the conversion of Lichtblick into an AG, as chairman of the board . In September 2009, Friege presented the "Home Power Plant" project together with representatives from Volkswagen . On May 8, 2012, Lichtblick announced that the company and Friege parted ways by mutual agreement due to different views on the strategic direction of LichtBlick . He then worked as a freelance management consultant and lecturer at various colleges and universities.

Since 2016 he has been on the board of the Neumüller CEWE COLOR Foundation , responsible for national and international sales. He has been CEO since July 2017.

Fonts

• Price policy for service groups in business-to-business marketing. With a foreword by Bernd Stauss . Wiesbaden: Dt. Univ.-Verl .; Wiesbaden: Gabler 1995 (Gabler Edition Wissenschaft: Focus Service Marketing), also: Eichstätt, Kath. Univ., Diss., 1995, ISBN 3-8244-6249-4
• Offer and compilation of efficient service groups on the basis of economies of scope. Ingolstadt: WFI, KUE [1994] (contributions to the discussion of the Ingolstadt Faculty of Economics / Catholic University of Eichstätt; No. 58)

Web links

• CV on the company website

Individual evidence

1. ↑ Former employees and doctoral students. (No longer available online.) Chair of General Business Administration and Service Management at the Catholic University of Eichstätt, June 2, 2008, archived from the original on October 20, 2008 ; Retrieved November 8, 2008 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.  
2. ↑ LichtBlick expands management team. (No longer available online.) LichtBlick - the future of Energie GmbH & Co. KG, September 2, 2008, formerly in the original ; Retrieved November 8, 2008 .  ( Page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.    
3. ↑ Press release of May 8, 2012, accessed on May 9, 2012
4. ↑ Self-introduction ( memento of the original from April 13, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , accessed January 27, 2015  
5. ↑ Friege becomes Chief Sales Officer at CEWE , accessed on January 18, 2016
6. ↑ CEWE press material Executive Board , accessed on January 18, 2016
7. ↑ CEWE Foundation and Co.KGaA: change in management at CEWE. October 18, 2016, accessed November 9, 2016 .