Chuck E. Cheese's
| Chuck E. Cheese's | |
|---|---|
| legal form | Corporation |
| founding | 17th May 1977 |
| Seat |
Irving ( Texas ), United States
|
| management | Gene Landrum ( President and CEO ) |
| sales | 887 million US dollars (end of 2017) |
| Branch | Quick service system catering |
| Website | www.chuckecheese.com |
Chuck E. Cheese’s is a restaurant and fast food chain based in and very well known in the United States .
history
Chuck E. Cheese's was founded in 1977 by Nolan Bushnell , the founder and inventor of the Atari Video Game Company. The idea for this gave him the then very popular theme restaurant Pizza Time Theater in San José , California , which at that time still belonged to Warner Communications . Bushnell bought the restaurant and adopted its concept. Already in 1983 there were over 200 sister bars. However, due to poor service quality and poor hygiene , the number of visitors dropped very soon. In 1984, Bushnell had bankruptcy login and Chuck E. Cheese's at the opponent Robert L. Brock sell. Brock initially founded his own chain called ShowBiz together with Bushnell and operated it side by side for a few years. Brock combined the concepts of both companies into the entertainment chain that exists today.
In June 2020, parent company CEC Entertainment filed for Chapter 11 because it had gone bankrupt due to the COVID-19 pandemic .
concept
Chuck E. Cheese's branches are designed as a mixture of restaurant, stage show and amusement arcade , with the aim of primarily entertaining children and young people and providing them with food and drink. The first branches therefore had - in addition to their actual pizzeria - an integrated toys “R” -Us store and an arcade game room . Chuck E. Cheese's became famous for its stage shows, which are occupied with animatronics and are supposed to entertain children. The main characters of the animatronic bands include "Chuck E. Cheese" (mouse), "Jasper T. Jowls" (dog), "Helen Henny" (chicken), "Crusty the Cat" (cat; later replaced by " Mr. Munch ”, a fantasy creature) and“ Pasqually E. Pieplate ”(human). Some branches rent out their facilities for special birthday parties and public events.
The mascot of the same name is a mouse with a green and purple cap, a usually purple T-shirt with a green cross tie in the stomach area and a yellow "C" on the chest, and green sports pants. In newer versions, Chuck wears jeans and is not always seen with a cap.
Trivia
Chuck E. Cheese's may have been the inspiration for the survival horror game series Five Nights at Freddy’s .
literature
- Marty Goldberg, Curt Vendel: Atari Inc: Business is Fun . Syzygy Press, 2012, ISBN 0985597402 , pp. 325-327.
- Manzie R. Lawfer: Why Customers Come Back: How to Create Lasting Customer Loyalty . Career Press, 2003, ISBN 1564146952 , pp. 13-14.
- Andrew F. Smith: Fast Food and Junk Food: An Encyclopedia of What We Love to Eat. ABC-CLIO, New York 2011, ISBN 031339394X , pp. 134-136.
Web links
- Web site Chuck E. Cheese's (English)
Individual evidence
- ↑ Statistical figures on the company on statista.com ; last accessed on June 8, 2018
- ↑ Chuck E. Cheese parent files for bankruptcy. Retrieved June 27, 2020 (American English).
- ↑ Caleb McLemore: 15 Facts About Five Nights at Freddy's and the Series Creator Scott Cawthon on rantgamer.com (English).