Dyson
| Dyson Limited
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|---|---|
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| legal form | Limited |
| founding | July 8, 1991 |
| Seat | Malmesbury , UK |
| management | Jim Rowan |
| Number of employees | > 12,000 (2018) |
| sales | 4.4 billion GBP (2018) |
| Branch | domestic appliances |
| Website | www.dyson.de |
Dyson is a global technology company headquartered in Malmesbury . The main products are vacuum cleaners based on the principle of a centrifugal separator . The company was founded in 1991 by James Dyson and currently (as of 2018) employs more than 12,000 people in over 60 countries. In addition to vacuum cleaners, Dyson also produces hair dryers, dehumidifiers, hand dryers and fans . In the 2018 financial year, Dyson achieved sales of approximately £ 4.4 billion (approx. 5 billion euros).
By 2011, Dyson had sold more than 35 million vacuum cleaners worldwide. In 2007 the company was number three in the German vacuum cleaner market with a market share of 17.5 percent.
In January 2019, Dyson announced that it would move its headquarters from Malmesbury to Singapore .
Companies
Emergence
In 1980, the British James Dyson applied for his first patent . After developing 5127 prototypes , he built the first bagless vacuum cleaner model with the name G-Force in 1983 . It appeared on the cover of Design Magazine that same year . In 1991, the G-Force was awarded the International Design Fair Prize in Japan . As a result, it was considered a status symbol and a Japanese company sold the model for $ 2,000. With the help of the license income, Dyson founded the Dyson company in June 1993 with development and production in Malmesbury.
development
In 1993 Dyson produced the first product version of the DC01, a vacuum cleaner that used "dual cyclone technology". It cost around £ 200 and became the UK's best-selling vacuum cleaner in 18 months. In the following years Dyson applied for patents for further new developments, including the Airblade hand dryer and the Air Multiplier fan.
Locations
Dyson is headquartered in Malmesbury, UK. The administration and development of the company are controlled from there. More than 500 people work in the Research, Design & Development (RDD) department in Malmesbury . Production was relocated to Malaysia in 2002, primarily to save labor costs . Administration and development remained at the old location. CEO Jim Rowan announced in January 2019 that the company's headquarters would be relocated to Singapore . This step was justified with the increasing importance of Asia for the company.
The company's German headquarters are in Cologne.
Pro-Brexit commitment and sharp anti-European and anti-German economic positions
Dyson, mainly represented by the owner James Dyson, is massively campaigning for a “hard Brexit” and for the United Kingdom to leave the EU without a contract. In addition, Dyson regularly criticizes the German economy in high-pitched tones in the English tabloid press:
For example in the Daily Express :
“As I've found out in 24 years on European committees with Dyson, you can't negotiate with the Pack. No non-German company ever wins anything, and no one has ever been able to block recommendations from the German cartel. No way.
You are strangling innovation, the EU. And the European Court of Justice, honestly, is fraudulent. ” James Dyson on the Daily Express , November 18, 2017
“You can't negotiate with that lot, as I've found out from 24 years of sitting on European committees with Dyson. No non-German company has ever won anything, and nobody has ever been able to block any suggestion from the German cartel. Never. They stifle innovation, the EU. And the European Court of Justice, well, that's frankly crooked. "
Research and innovations
Almost every third Dyson employee works in the Research, Design & Development (RDD) department. Dyson holds more than 3,000 patents for over 500 inventions.
Home appliances
vacuum cleaner
In the late 1970s, Dyson observed that the vacuum cleaner models available at the time became clogged and increasingly lost suction. He saw a centrifugal separator in a sawmill and made use of this principle to develop new types of vacuum cleaners. The air is rotated at high speed. The dirt particles that move outwards due to centrifugal force are caught in a separate container. As a result, the Dyson models do not need a bag and therefore cannot clog.
On this basis, Dyson developed the dual cyclone technology . The vacuum cleaners now have two cyclone chambers. The outer cyclone whirls coarse dirt out of the air and the inner cyclone accelerates the air even more so that even finer dust particles are thrown out of the air. However, this technique does not remove particulate matter from the air.
Hand dryer
Dyson developed a hand dryer that was launched in 2006 under the name Airblade . This dryer is characterized by the fact that it does not emit warm air, but instead presses cleaned, ambient air through two fine air slots. Hold both hands down for a few seconds in the device mounted on the wall, which is open at the side, and pull your hands up and out. Water residues on the hands are blown off by the hard air stream. The process only takes a few seconds. Dyson advertises the device with high energy savings compared to conventional hot-air hand dryers, as there is no electrical heating of the air flow. The Airblade is operated with a digital reluctance motor , which uses up to 80 percent less energy compared to conventional warm air hand dryers. The engine output is 1600 watts, the consumption in standby mode is less than one watt.
hygiene
According to Dyson, HEPA filtration of the Airblade is supposed to remove more than 99.9 percent of bacteria from the air before it hits the hands. The British Royal Institute of Public Health therefore called the Dyson Airblade hand dryer a step forward. More recent studies come to contradicting results: accordingly, the number of germs in the ambient air of a jet-air dryer is 4.7 times that of a conventional heat dryer and 27 times that of paper towels. It should be noted that the studies were initiated by a manufacturer of paper towels and that the rules for washing hands were not adequately observed in the test.
fan
The Dyson Cool product has been on the market since autumn 2009 . The fan works without any visible rotor blades. The air is sucked in by the inner rotor in the base of the device through the lower holes and pressed into the cavity of the upper ring (Dyson calls this technology Air Multiplier). The air exits through a narrow slot on the inside of the ring. This creates a ring-shaped air jet. This is guided over a slope, which is shaped like a wing, to channel the direction of the air flow. In addition, the surrounding air is sucked in as a bypass flow, thereby increasing the air throughput of the fan. The fan with no visible blades is louder than a comparable conventional fan. With the "AM04" and "AM06" there are successor models of the Air Multiplier .
Fan heater
A fan heater followed in 2011 , which, like the Dyson Cool, can blow cold air as well as warm air.
humidifier
In 2015, Dyson introduced a humidifier . This is supposed to kill 99.9 percent of all bacteria with a UV lamp.
Electric car
In September 2017, Dyson announced plans to launch electric cars in 2020 . Investments of around £ 2.5 billion were planned for this purpose. In October 2018 it was announced that the vehicle would be produced in Singapore. A year later, in October 2019, Dyson abandoned plans to develop it.
Awards
- iF Product Design Award (2010, 2009, 2007, 2002)
- Catering Star Award (2009)
- PLUS X Award (2009, 2008, 2005, 2004)
- Red Dot product design award (2009, 2007, 2002)
- International Design Award Baden-Württemberg (2009, 1999)
- Gastro-Innovations-Preis, Intergastra (2008)
- James Dyson Lifetime Achievement Award, PLUS X Panel (2007)
Dyson products are exhibited in museums around the world. These include, for example, the Museum of Applied Art in Cologne, the Neue Sammlung Pinakothek der Moderne in Munich, the Metropolitan Museum of Art in New York, the Victoria & Albert Museum in London, the San Francisco Museum of Modern Art , and the Zurich Design Museum , the Design Museum in Lisbon and the Powerhouse Museum , Sydney.
Award, Foundation after James Dyson
In order to promote research and innovation potential, James Dyson is committed to promoting young talent. The James Dyson Foundation , James Dyson's charitable foundation, bestows the £ 10,000 James Dyson Award . This is an award for young engineers and product designers and has been held annually since 2004. Applicants are asked to post footage, pictures and drawings of their ideas on the website, along with a personal description of the design process.
James Dyson : “Young designers and engineers are full of creative ideas with which they want to change the world. It is this ability to think differently that our award celebrates. We have to support and encourage the product designers and engineers of the future. "
For the James Dyson Award , students of product design, industrial design and engineering, or those who have graduated from these subjects who completed their studies no more than four years ago, can register. Applicants from universities in the following countries are admitted: Australia, Belgium, Germany, France, Great Britain, Ireland, Italy, Japan, Canada, Malaysia, New Zealand, the Netherlands, Austria, Russia, Switzerland, Singapore, Spain, and the USA.
Web links
Individual evidence
- ^ Dyson Limited . In: Companies House
- ↑ James Rowan . In: LinkedIn
- ↑ Jasper Jolly: Dyson to build electric cars in Singapore with launch planned for 2012 . In: The Guardian of October 23, 2018.
- ↑ a b Dyson moves the headquarters from Britain to Singapore . In: Frankfurter Allgemeine Zeitung of January 22, 2019, accessed on January 24, 2019.
- ↑ Vacuum cleaner without a bag - fan without a rotor . In: Berliner Morgenpost from September 20, 2011.
- ↑ Patent EP0018197 : Vacuum cleaning appliances. Published October 29, 1980 , Assignee: James Dyson, Inventor: James Dyson.
- ^ Dyson to move head office to Singapore . In: bbc.com of January 22, 2019.
- ↑ Will Kirby: James Dyson declares Brexit will be a disaster for EUROPE as he predicts UK will WALK AWAY In: Daily Express of November 18, 2017.
- ↑ Dyson press release: drying hands in the Deutsches Museum at 640 kilometers per hour . Dyson Airblade website. Retrieved March 25, 2010.
- ↑ EL Best: Microbiological comparison of hand-drying methods: the potential for contamination of the environment, user and bystander. In: J Hosp Infect. Volume 88, No. 4, Dec 2014, pp. 199-206. doi: 10.1016 / y.yhin.2014.08.002
- ↑ Ben Schwan: Hand dryers spread bacteria. Technology Review January 5, 2015, accessed December 31, 2016.
- ↑ ( Page no longer available , search in web archives: Ventilator Dyson Air Multiplier in the test . ) In: heimwerker.de
- ↑ Dyson fans - fans completely different . In: ventilator.org
- ↑ Monika Schramm: Warms up quickly . In: Frankfurter Allgemeine Zeitung of November 4, 2011.
- ↑ Dyson develops electric cars . In: The time of September 27, 2017.
- ↑ a b Vacuum cleaner giant Dyson gives up plans for electric cars . In: Focus Online from October 11, 2019.
- ↑ Dyson builds a factory for electric cars . In: Der Spiegel from October 23, 2018.