Audio book publisher

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An audio book publisher is a media company that commercially markets audio books and radio plays .

history

The first audio images were made towards the end of the 19th century and with increasing industrialization , a market for sound recordings emerged in Germany in the mid-1920s. After the Second World War , Deutsche Grammophon was the first company to produce audio books in cooperation with the theater. A collaboration with the broadcasters, who were able to provide the audio book productions with a large pool of archive recordings, did not take place until 1972. Deutsche Grammophon brought out an avant-garde audio book series with Luchterhand Verlag and ARD , but this soon had to be discontinued due to financial failure. In the years that followed, other productions would suffer the same fate. Cotta's Hörbühne , which was developed together with the SWF , failed and the series Literatur für KopfHörer by Rowohlt Verlag also failed to gain acceptance with consumers.

Nevertheless, the joint work of Deutsche Grammophon, Luchterhand Verlag and ARD formed the basis for future fruitful collaborations between record companies, book publishers and broadcasters. After various false starts in this market segment, Goldmann Verlag was able to publish crime radio plays in cooperation with WDR in 1990, which for the first time had a circulation of 30,000 copies. After audio books had been the domain of the record trade for a long time and were mainly limited to the target group of children and young people, there was a start-up boom in the following years among book publishers who now specialized in audio cassettes and CDs. In 1993, several literary publishers merged ( Hanser , Suhrkamp , Kiepenheuer & Witsch , Klett-Cotta , S. Fischer , Rowohlt , the Austrian Federal Publishing House , Schott Musik International and the publishing house of the authors ) and founded the Hörverlag in Munich as a joint subsidiary. Ever since then, more and more publishers have tried to include audio book editions in their program, to participate in other audio book publishers or to set up their own imprint publishers . In 2005 there were around 500 publishers in Germany that specialized exclusively in the distribution of audio books or included this medium in their publishing program .

literature

See also

Web links

Individual evidence

  1. Erhard Schütz u. a. (Ed.): The book market book. The literary business in basic terms . Rowohlt Taschenbuchverlag, Hamburg 2005, ISBN 3-499-55672-3 , pp. 139f.
  2. Audio book market: from niche product to mass medium. ( Memento from March 25, 2013 in the Internet Archive ). In: medien.hamburg.de / ak, der neue vertrieb , No. 6-7, 2006.