Joe Weider

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Josef Edwin "Joe" Weider (born November 29, 1919 in Montreal , Canada ; † March 23, 2013 in Los Angeles , United States ) was a Canadian entrepreneur , bodybuilder and pioneer of weight training .

Life

Weider's parents came from Poland and were of the Mosaic faith . He grew up in Québec, Canada and was interested in weight training very early on, which he initially did with the help of self-made dumbbells made from car tires. At the age of 14 he finally published the first issue of the now internationally known specialist magazine Muscle & Fitness .

In 1946, he and his brother Ben Weider founded what is now the International Federation of Bodybuilding & Fitness (IFBB) and initiated the prestigious Mr. Olympia competition . In the 1950s he met his future wife Betty Brosmer, who was known as a highly paid pin-up girl and married him in 1961. He had his financial breakthrough as a pioneer of professional bodybuilding with the organization of international competitions and the publication of numerous specialist magazines and training programs . He was also the first to establish the mail order business of dietary supplements for bodybuilders. From the 1970s he also worked as a sponsor of Arnold Schwarzenegger , whom he first invited to the United States to train in 1968. Filmmaker James Bidgood published many photographs in Weider's magazines during his time as a photographer.

On March 23, 2013, Weider died of heart failure .

Movie

In 2018, director George Gallo filmed the lives of Joe and Ben Weider under the title "Bigger - The Joe Weider Story".

literature

  • Joe Weider, Ben Weider, Mike Steere: Brothers of iron. How the Weider Brothers created the fitness movement and built a business empire. Sports Publishing 2006, ISBN 1-59670-124-2 .

Web links

Commons : Joe Weider  - Collection of pictures, videos and audio files

Individual evidence

  1. Rebecca Trounson: Joe Weider dies at 93; bodybuilding pioneer and publisher . In: The Los Angeles Times , March 23, 2013.
  2. Megan Garvey: Joe Weider, legendary bodybuilding and fitness icon, dies at 93 . In: The Los Angeles Times . March 23, 2013.
  3. Oliver Kube: filmstarts.de review of Bigger - The Joe Weider Story . January 31, 2020.