Ray Kroc

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Ray Kroc, 1976

Raymond Albert "Ray" Kroc (born October 5, 1902 in Oak Park , Illinois , † January 14, 1984 in San Diego , California ) was the founder of McDonald's Corporation . The originally first McDonald's restaurant was founded by the brothers Richard "Dick" and Maurice "Mac" McDonald . The son of the Bohemian immigrant Alois Kroc from Břasy was nicknamed "The Hamburger King" and made it into the "List of the 100 Most Influential People of the 20th Century" by Time-Magazines. He Income generated a fortune of 500 million during his lifetime dollar .

Life

Shortly before the end of the First World War , the only 15-year-old Kroc pretended to be older in order to be recruited as an ambulance driver; however, the war ended before he finished his training. In the 1930s he acted as a salesman for paper cups. In the late 1930s, Kroc left his secure job and moved across the country selling his kitchen accessories, including his multi-blender, to the people. In 1954, Kroc became aware of the brothers Richard and Maurice McDonald when they reordered six of his milkshake mixers in one order, which he visited in their California Diner restaurant in San Bernardino .

Hoping to capitalize on the brothers' success, Kroc bought the franchise rights to open his own McDonald’s restaurant in Des Plaines , Illinois . The milkshakes , french fries, and hamburgers were just as successful in Illinois as they were in California . In 1961, he bought the McDonald brothers' business for $ 2.7 million and opened restaurants around the world. The McDonald brothers had sold part of the rights to a manufacturer of ice cream, which Kroc bought back. So he opened a branch across from the McDonald brothers' first restaurant and pushed them out of business. In 1977 he wrote his autobiography Grinding It Out and described himself as the founder of McDonald's. Kroc died of heart failure in 1984 at the age of 81 during his third marriage .

reception

  • The British musician Mark Knopfler wrote the song Boom, Like That , based on Ray Kroc's success story , which can be found on his album "Shangri-la".
  • The film The Founder (2016) is dedicated to the history of the creation of the McDonald's Corporation under the leadership of Krocs. Michael Keaton can be seen as Ray Kroc .
  • In her book "Ray & Joan: The Man Who Made the McDonald's Fortune and the Woman Who Gave It All Away" the journalist Lisa Napoli dealt with the lives of the married couple Ray and Joan Kroc.

Web links

Individual evidence

  1. ↑ Ray Kroc, McDonald's, And The Fast-Food Industry. In: wiley.com (English).
  2. ↑ Ray Kroc: The Burgerkönig - This is how the mega-corporation McDonald's came into being. In: Boerse-Online.de. June 3, 2019, accessed May 3, 2020 .
  3. ↑ http://www.imdb.com/title/tt4276820/
  4. ↑ Iris Alanyali: "The Founder": The late revenge of the rich McDonald's widow . In: THE WORLD . April 23, 2017 ( welt.de [accessed May 8, 2020]).
personal data
SURNAME Kroc, Ray
ALTERNATIVE NAMES Kroc, Raymond Albert (full name)
BRIEF DESCRIPTION American entrepreneur, founder of McDonald's Corporation
DATE OF BIRTH October 5, 1902
PLACE OF BIRTH Oak Park , Illinois
DATE OF DEATH January 14, 1984
Place of death San Diego , California